Where Authors Get Successful
Speaking
Jonathan Maxwell – Arranging Public Appearances
May 7th
On May 6th 2010, Tyler R. Tichelaar and Victor R. Volkman spoke with successful nonfiction author and speaker Jonathan Maxwell. He is the author of Murderous Intellectuals: German Elites and the Nazi SS (2009). Jonathan has tirelessly promoted his books at bookstores, libraries, museums, colleges, and K-12 schools. Today, he shared his wisdom about
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| Jonathan Maxwell is an Atlanta-based writer, editor, and critic. He holds a BA in English from Berry College in Rome, Ga., as well as a psychology minor. He also holds a paralegal certificate. Murderous Intellectuals: German Elites and the Nazi SS is his first book. Released in November 2009, the work has since received considerable critical acclaim. Maxwell’s next book- Piltdown Man and Other Hoaxes- will be released late this year. This book is a lighthearted examination of scientific frauds through the centuries. In addition to book-writing, he has composed op/ed pieces in newspapers great and small, penned reviews for literary journals, and has written chapters for history textbooks. As a freelance editor, he was worked for the publishing giants Harcourt and Pearson. |  |
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Podcasting for Authors – Roundtable with Alan E. Smith
Jan 9th
| On January 8th, 2010, we convened a roundtable discussion on Podcasting for Authors with Victor R. Volkman, Irene Watson, and Alan E. Smith. Each of the principals invited has been recording and distributing podcasts for several years through Authors Airwaves, Inside Scoop Live, and UnBreak Your Health, and podcast programs respectively. Our discussion ranged through a wide variety of subjects from production to promotion to book tie-ins and of course, getting started.1. How did you get into podcasting? 2. Is it hard to do, do I have to learn a lot of stuff? 3. Should I use blogtalkradio or do-it-myself? 4. How do I get guests, what do I talk about? 5. How do I promote the podcast? 6. What is RSS.XML and stuff like that 7. How can I tie my book into the podcast without making it an endless infomercial? 8. Can I integrate or interweave my book and podcast content? 9. How do I measure success? 10. What about audio quality? tips |
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| Victor Volkman specializes in the audio engineering aspects and has done audio editing for quality control on more than 200 podcasts, including all 102 podcasts of Authors Access. The chief problems that he works on involve noise reduction, balancing the levels, integrating background music and commercials, fixing speech problems, and maintaining quality and continuity. His audio editing suite is Goldwave Version 5.
Irene Watson is the owner of Reader Views, a full-service book marketing and publicity firm with a wide range of services from reviews to interviews to book editing and agenting. In 2005, she created Inside Scoop Live which has produced nearly 400 shows which is now primarily hosted by Juanita Watson. Inside Scoop Live is a global internet-based broadcast specializing in interviewing published authors about their current books and areas of expertise. Her preferred recording platform is Audio Acrobat dot com” Alan E. Smith is the author of Unbreak Your Health: The complete guide to complementary and alternative therapies. Alan has produced 55 podcasts since 2008 with a variety of guests from bestselling authors such as Bruce Lipton, PhD, who wrote “The Biology of Belief” which was a major influence of the infamous “What the Bleep” movie and also the creators, deans, and master teachers of many techniques such as Naturopathy, Chiropractic, Energy Medicine, Therapeutic Touch, and dozens of others. |
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Resources we mentioned on this show |
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Internet Stations to consider broadcasting on
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For publicizing your podcast show
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Where to get great guests?
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Deborah Reynolds – Creating Great Impressions
Sep 4th
On September 3rd, 2009 Irene Watson and Victor R. Volkman spoke with image consultant and business coach Deborah Reynolds. She is the author of Getting You Noticed Known and Remembered: Building Your Business Image From the Inside Out, which will be released in 2009. Deborah specializes in working with entrepreneurs and executives, helping to redefine, repair, create and build the image and reputation of individuals and companies, giving them a competitive edge in the marketplace so they will be Noticed, Known, and Remembered. Deborah informed us on key aspects of how your personal integrity and presentation can drive your success in
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| Deborah Reynolds worked for fifteen years in law enforcement before taking an “about face”. Her service with the Correctional Service of Canada included “life on the installment plan” working in an “all male” federal prison. Her reputation with international law enforcement personnel was gained as a tenacious Immigration Investigator. The highlights of her law enforcement career were the capture of one of “America’s Most Wanted” and the “Second Most Wanted in Germany”. Deborah brings the same passion and drive to her business and is a sought after International Motivational Speaker, Business Consultant and Image Expert on such topics as leadership, change management, values and character, and team communication and performance strategies. She says, “It’s important to create a good first impression, but it’s essential to create a great lasting impression.” www.AboutFaceImage.com |
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Tweed Scott – Turn Your Book into a Speaking Career & Sell Your Book at the Back of the Room
Jun 26th
On June 21st, 2009 Irene Watson and Victor R. Volkman spoke with professional speaker, humorist, and author Tweed Scott about how to profitably combine speaking and sales events. Tweed is an award winning speaker and the author of the 3-time national award-winning book, Texas In Her Own Words. He has sold nearly 5,000 copies of his book almost exclusively by hand selling in the back of the room after one of his presentations. He’s here to share with you how he does it and how you can do it too. Tweed shared about what went into developing his marketing plan that led to the back of the room sales and a speaking career. Key points include
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| Tweed Scott is the owner of Tejas Communications, a writing and public speaking company. His book is sold at some remarkable places including the Alamo, The Bob Bullock Texas State History Museum, both of the State capitol building gift shops, San Jacinto Monument & Battleground, the Sam Houston Statue & Park in Huntsville and even at the general store in Luckenbach.He is also the president of the board of the Writers’ League of Texas. He speaks statewide about Texas and the Texan character. Tweed loves spreading what he calls the ‘Gospel of Texas.’ He speaks nationally on Attitude, Leadership and Change. |