Category Archives: Marketing

Marketing is probably the one thing that authors hate the most (except perhaps possibly accounting). However, it is crucial that you take the reins early and often in order to make the world know about your book. With more than 200,000 new titles released in the USA yearly, you HAVE to have a strategy to rise above the noise and confusion. And yes, it’s a DAILY task!

Richard Boes Memorial 2012 Award winner

The 2012 Richard Boes Memorial Award goes to Randall Reneau for his book  Deadly Lode ISBN 978-147913179-2).  The award is a $200 cash prize for best debut book by a veteran (fiction or memoir) and is sponsored by Modern History Press. An excerpt … Continue reading

Posted in Book Contests | Leave a comment

Deltina Hay – Book Marketing on the Mobile Web

 On December 22nd, 2012 Tyler R. Tichelaar and Victor R. Volkman spoke withDeltina Hay, author of The Bootstrapper’s Guide to the Mobile Web and The Social Media Survival Guide, is a web developer, publisher, and small business owner. She is … Continue reading

Posted in iPad, Social Media | Leave a comment

Social Media & Marketing Funnel Consultation Case Study

Social media marketing is the 800 pound gorilla in the room nowadays. The trend is so widespread that it is one of the most popular ways to market a business or profession on the internet besides using Google to be … Continue reading

Posted in Marketing, Videos | Leave a comment

Gretchen Preston – Writing as a Blind Author: Challenges and Opportunities

On September 13th, 2012 Tyler R. Tichelaar and Victor R. Volkman spoke with self-published  author and entrepreneur Gretchen Preston about the challenges and opportunities of living every day as a legally blind, visually-impaired person. Gretchen Preston is a children’s book author who … Continue reading

Posted in Childrens Books, Events, Technology | Leave a comment

Maryann Reid – How to Position Yourself as an Expert to the Media

 On July 9th, 2012 Susan Violante and Victor R. Volkman spoke with bestselling author and media guru Maryann Reid about how to go from author to media sensation. Maryann Reid is an Award-winning author and entrepreneur who has been featured … Continue reading

Posted in Branding, Coaching, Marketing, Platform | Leave a comment