Jamie Saloff – Six Rules That Will Kickstart Your Book Website into Full Gear
Feb 6th
On Feb 4th 2010 Irene Watson and Victor R. Volkman spoke with web media and book publicist expert Jamie Saloff on common pitfalls of author/book websites and simple, easy, and inexpensive ways to get more conversions from your web hits into book sales. Jamie is the site owner for www.PolkaDotBanner.com – an author-helping-author website designed to help authors gain visibility for their books. She also maintains several other sites she built and designed, including the site for Pennwriters, a regional multi-genre writer’s organization, where she is the Web Committee Chair. In this wide-ranging discussion, some key talking points included:
|
 |
| On a daily basis, Rev. Jamie L. Sailoff utilizes many facets of creation and design as an: author, web designer, book design and publishing consultant, jewelry designer, and art enthusiast For over a decade, Jamie has been a book designer and DIY publishing consultant (www.PODBookDesigns.com) for countless author-publishers, particularly professionals who are navigating the waters of self-publishing for the first time..Jamie is the author of Transformational Healing: Five Surprisingly Simple Keys Designed to Redirect Your Life Toward Wellness, Purpose, and Prosperity. She has also authored two other books, including The Collector’s Encyclopedia of Cowan Pottery, which she co-authored with her husband, Tim. Her other book, The Publishing Center, was based on her years of work heading an all-volunteer elementary school writing center, which produced on average, 1000 student-written books per year. |
Listen to the PodCast!  |
 |
 |
  |
Dana Lynn Smith – Twitter, Tweeting, and Re-tweeting: Twitter Book Marketing
Jan 23rd
On January 22nd, 2010 Irene Watson and Victor R. Volkman spoke with book marketing guru Dana Lynn Smith about exploiting the potential of Twitter for marketing your books. Dana Lynn Smith, owner of Texana Publishing Consultants, LLC, has 15 years of experience in publishing and 25 years of marketing experience. She specializes in developing marketing plans for nonfiction books and teaching authors how to promote their books online. She is the author of The Savvy Book Marketer Guides, a series of ebooks on book marketing topics. Talking points include:
|
 |
Dana ’s professional background includes:
She has a Bachelor of Business Administration degree in Marketing, and is a member of the Independent Book Publishers Association and the Writers League of Texas. A fifth-generation Texan, Dana enjoys exploring Texas and the world, and she writes a Texas travel column for Examiner.com. She and her husband live on a small ranch near Austin, Texas, where they raise cattle and goats |
| Listen to the PodCast! |
|
|
|
Podcasting for Authors – Roundtable with Alan E. Smith
Jan 9th
| On January 8th, 2010, we convened a roundtable discussion on Podcasting for Authors with Victor R. Volkman, Irene Watson, and Alan E. Smith. Each of the principals invited has been recording and distributing podcasts for several years through Authors Airwaves, Inside Scoop Live, and UnBreak Your Health, and podcast programs respectively. Our discussion ranged through a wide variety of subjects from production to promotion to book tie-ins and of course, getting started.1. How did you get into podcasting? 2. Is it hard to do, do I have to learn a lot of stuff? 3. Should I use blogtalkradio or do-it-myself? 4. How do I get guests, what do I talk about? 5. How do I promote the podcast? 6. What is RSS.XML and stuff like that 7. How can I tie my book into the podcast without making it an endless infomercial? 8. Can I integrate or interweave my book and podcast content? 9. How do I measure success? 10. What about audio quality? tips |
 Alan E. Smith |
| Victor Volkman specializes in the audio engineering aspects and has done audio editing for quality control on more than 200 podcasts, including all 102 podcasts of Authors Access. The chief problems that he works on involve noise reduction, balancing the levels, integrating background music and commercials, fixing speech problems, and maintaining quality and continuity. His audio editing suite is Goldwave Version 5.
Irene Watson is the owner of Reader Views, a full-service book marketing and publicity firm with a wide range of services from reviews to interviews to book editing and agenting. In 2005, she created Inside Scoop Live which has produced nearly 400 shows which is now primarily hosted by Juanita Watson. Inside Scoop Live is a global internet-based broadcast specializing in interviewing published authors about their current books and areas of expertise. Her preferred recording platform is Audio Acrobat dot com” Alan E. Smith is the author of Unbreak Your Health: The complete guide to complementary and alternative therapies. Alan has produced 55 podcasts since 2008 with a variety of guests from bestselling authors such as Bruce Lipton, PhD, who wrote “The Biology of Belief” which was a major influence of the infamous “What the Bleep” movie and also the creators, deans, and master teachers of many techniques such as Naturopathy, Chiropractic, Energy Medicine, Therapeutic Touch, and dozens of others. |
 |
Resources we mentioned on this show |
|
Internet Stations to consider broadcasting on
|
For publicizing your podcast show
|
Where to get great guests?
|
| Listen to the PodCast! |
|
|
|
Top 10 podcasts of 2009
Dec 31st
Dear listeners, new and old,
As we ring in the New Year, we want to make sure you haven’t missed the best podcasts that Authors Access has presented, as voted by you: the people who listen to the show
| Rank | Original Air Date |
Guest | Subject | Podcast Link |
|---|---|---|---|---|
| 1 | 08-Aug-08 | Jo Virgil | Getting Your Book into a National Book Store |  |
| 2 | 21-Aug-08 | Yvonne Perry | How to Become a Freelance Writer | |
| 3 | 04-Sep-08 | Alice Acheson | Publicity for Pennies | |
| 4 | 15-Nov-07 | Carolyn Howard Johnson | Frugal Book Promotion | |
| 5 | 16-Oct-08 | Kevin Collier | Kevin Collier – Illustrating and Designing Children’s Books | |
| 6 | 11-Dec-08 | Alexis Niki | Screenwriting 101 | |
| 7 | 12-Nov-08 | Ryan Johnson | POD Printing Books and Games | |
| 8 | 20-Nov-08 | Suzanne Lieurance | Developing Your Passion of Writing as a Career | |
| 9 | 12-Nov-08 | Edna Washington | Using QuickBooks with Publishers in Mind | |
| 10 | 04-Dec-08 | Barbara Hudgins | Crafting Travel Guidebooks | |