|Irene Watson and Victor R. Volkman spoke with author, entrepreneur, and marketing guru Alan E. Smith on how to line up and successfully execute media interviews on AM, FM, Satellite, and BlogTalk Radio stations. Alan is the author of How To UnBreak Your Health. Since the first edition of his book was published in late 2007 he’s been interviewed on more than 70 radio programs. He’s been on AM, FM, Internet and even satellite radio shows talking about his book about complementary and alternative medicine. Topics covered:
We’ve even had Alan Guest Host a couple of Authors Access shows and I highly highly recommend you listen to our roundtable episode called “Podcasting For Authors” which has all the resources you need to start your very own podcast. Since his college education was in broadcast journalism he chose to make radio his primary marketing tool for his book, also because it was free.
Resources mentioned in this episode
UnBreak Your Health(TM) offers proven healing techniques from the most modern innovations to ancient healing therapies. With 339 new and updated listings in 150 different categories this is the most complete book ever published on complementary and alternative therapies (no diets or supplements). This updated edition again focuses on therapies, systems and devices in the field of complementary, alternative and integrative medicine. Many topics also have accompanying podcast interviews with leaders and innovators in the field
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I’ve always admired Alan Smith and his marketing expertise. Thanks for including him in this interview – and also for providing such great resources for authors!
He offered a lot of nitty gritty information that I hadn’t thought of. Definitely worth the half hour I spent listening. Thanks!