Category Archives: Marketing

Marketing is probably the one thing that authors hate the most (except perhaps possibly accounting). However, it is crucial that you take the reins early and often in order to make the world know about your book. With more than 200,000 new titles released in the USA yearly, you HAVE to have a strategy to rise above the noise and confusion. And yes, it’s a DAILY task!

Sylvia Hubbard – Romancing the Book: writing and marketing the Romance Genre

Posted on September 7, 2007 by Victor Volkman

On Thursday, September 6th, 2007 Victor R. Volkman and Tyler Tichelaar spoke with Syvia Hubbard. She has independently published 4 paperback books and over 10 e-books. Her foundation genre has always been romance, but she has ventured into suspense, erotic, … Continue reading →

Posted in Genres, Guests, Marketing, Romance | 1 Comment

Susan Harrow: Get a 6-Figure Advance – Before You Write Your Book

Posted on August 12, 2007 by Victor Volkman

 On Thursday, August 9th, 2007 Irene Watson and Victor R. Volkman spoke with Susan Harrow, CEO of PRSecrets.com. She is a media trainer and marketing consultant and author of the books, Sell Yourself without Selling Your Soul, “The Ultimate Guide to Getting … Continue reading →

Posted in Book Development, Guests, Marketing | Leave a comment

Shaila Abdullah – Creating a Website That Sells Your Book

Posted on August 5, 2007 by Victor Volkman

On Thursday, August 2nd, 2007 Victor R. Volkman and Irene Watson spoke with Shaila Abdullah, an accomplished web and print designer living in Austin, Texas. She has been in the business of designing for over 14 years and has developed … Continue reading →

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Jacqueline Marcell – How to Get Celebrity Endorsements

Posted on July 29, 2007 by Victor Volkman

On Thursday, July 27th, 2007 Irene Watson and Victor Volkman spoke with Jacqueline Marcell, best-selling author on eldercare, about how to get celebrity endorsements. She shares her secrets of how she obtained more than 50 prestigious endorsements including Hugh Downs, … Continue reading →

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Emi Battaglia – Facts and Truths from a Top Traditional Publisher

Posted on July 21, 2007 by Victor Volkman

On Thursday, July 19th 2007, Victor R. Volkman and Irene Watson spoke with Emi Battaglia, Vice-President and Associate Publisher at Grand Central Publishing, a division of Hachette Book Group (formerly known as Warner Books). She directs the entire range of marketing … Continue reading →

Posted in Getting Published, Guests, Marketing | 1 Comment