Category Archives: Tyler Tichelaar

Authors Afterburner – Why You Should Never Pitch the Media

Authors Afterburner is the post-game show where we get to talk about whatever’s on our minds. Please note dear listener that this is not the regular Authors Access show and we don’t promise anything much except to present our news … Continue reading

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Moira Allen – Writing For & Reaching the International Market

On September 21st, 2009  Tyler R. Tichelaar and Irene Watson spoke with international freelancer and editor Moira Allen. Allen is the host and editor of, one of the world’s most popular websites for writers. She helped us understand key points that … Continue reading

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Irene Watson – Target Marketing for Fiction Writers: Why Some People Won’t Read Your Book

On August 20th, 2009, Tyler R. Tichelaar and Victor R. Volkman spoke with book marketing guru Irene Watson on the importance of considering target reader personas in the book writing process. Irene is the owner of Reader Views, a full-service … Continue reading

Posted in Book Development, Fiction, Guests, Historical Books, Irene Watson, Personas, Tyler Tichelaar | Leave a comment

Dan Oja: Digital Publishing / Beyond the Printed Page

On July 9th, 2009 Victor R. Volkman and Tyler Tichelaar spoke with digital book guru Dan Oja on how digital and print media are converging. Dan is owner of Media Technics Corporation and has produced more than 200 college computer textbooks … Continue reading

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Irene Watson – Targeting Your Website Marketing to Personas

On May 14th, 2009 Victor R. Volkman and Tyler Tichelaar spoke with Internet marketing entrepreneur Irene Watson on how to effectively engage the persona (or archetype) of the visitors to your website. She has been effective in online marketing since … Continue reading

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