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Search Results for: ami
Alice B. Acheson – Publicity for Pennies
On September 4th, 2008 Tyler Tichelaar and Victor R. Volkman spoke with publicist and industry veteran Alice B. Acheson about marketing on the cheap. Alice has been an independent marketing and publishing specialist working with large and small publishers since … Continue reading
Posted in Marketing, Nonfiction, Self-Publishing, Tyler Tichelaar
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Jim and Linda Salisbury – Smart Self-Publishing Ideas
On Thursday, July 17th 2008 Victor R. Volkman and Tyler Tichelaar spoke with Jim and Linda Salisbury of Tabby House press about smart self-publishing ideas: tips and techniques for becoming successful without spending a ton of money. We covered essential knowledge for … Continue reading
Posted in Childrens Books, Guests, Marketing, Self-Publishing, Tyler Tichelaar
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Graham Van Dixhorn and Susan Kendrick – Creating Powerful Book Covers
On Thursday, July 10th 2008 Irene Watson and Victor R. Volkman spoke with publishing consultants Graham van Dixhorn and Susan Kendrick of Write To Your Market about what makes a powerful book cover and how to transform your book’s cover into your most … Continue reading
Posted in Book Design, Book Development, Branding, Self-Publishing
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Emily Heineman – Success through building your book as a brand
On June 5th, 2008 Irene Watson and Victor R. Volkman spoke with Emily Heineman, Marketing Director at Perceptive Marketing. Emily manages the details of the marketing and publicity efforts – working directly with clients in the book business. Emily laid down the … Continue reading
Posted in Branding, Guests
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Victor R. Volkman – Publishing, ISBN, the Library of Congress, and BISAC
On June 19th, 2008 Irene Watson spoke with publisher, author, and editor Victor R. Volkman about the fundamental numbers of the publishing business including ISBN registration and usage, working with the Library of Congress Cataloging-in-Publication program, and the Book Industry Standards Group’s … Continue reading