On April 8th, 2009 Irene Watson and Victor R. Volkman spoke with author and publishing expert Lissa Warren on how to get your book into the sweet spot on those tables in the front of the bookstore. Lissa Warren has worked at several Boston publishing houses including David R. Godine, Houghton Mifflin, and Perseus Publishing, and is currently Vice President, Senior Director of Publicity and Acquiring Editor at Da Capo Press, a member of the Perseus Books Group. Specifically, we were seeking answers to the following questions:
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| The author of The Savvy Author’s Guide to Book Publicity, she has spoken about publishing for the Virginia Festival of the Book, Lesley University , Publishers Marketing Association, the American Society of Journalists and Authors, Publishers Association of the South, BookBuilders of Boston, ForeWord magazine, Grub Street, the New Hampshire Writers’ Project, and the Adirondack Writer’s Conference, among others. Since 2003 she has been an Adjunct Professor at Emerson College —in their Writing, Literature, and Publishing program—and she also teaches in Boston University ‘s publishing certificate program. She serves on the advisory board to the MFA writing program at Southern New Hampshire University.Ms. Warren holds a B.S. in English Education from Miami University and an M.F.A. in Creative Writing from Bennington College . Her poetry has appeared in Quarterly West, Oxford Magazine, Black Warrior Re view, and Verse, and she’s a poetry editor for the literary magazine Post Road . |
Category Archives: Guests - Page 5
Lissa Warren – Get your book on the store’s front table
Posted by Victor Volkman
on April 18, 2009
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Top 10 Podcast Guests for 2009 – Q1
Posted by Victor Volkman
on April 5, 2009
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Congratulations to our Top 10 Podcast Guests for 2009 – Q1! You have made the biggest difference for our listeners in generously sharing your expertise and experiences. The lasting value of your message really shows, regardless of when your show was aired. Our hat is off to you!
| Rank | Original Airdate |
Guest | Subject | Podcast Link |
|---|---|---|---|---|
| 1 | 08-Aug-08 | Jo Virgil | Getting Your Book into a National Book Store |  |
| 2 | 04-Sep-08 | Alice Acheson | Publicity for Pennies | |
| 3 | 12-Nov-08 | Ryan Johnson | POD Printing Books and Games | |
| 4 | 15-Nov-07 | Carolyn Howard Johnson | Frugal Book Promotion | |
| 5 | 11-Dec-08 | Alexis Niki | Screenwriting 101 | |
| 6 | 21-Aug-08 | Yvonne Perry | How to Become a Freelance Writer | |
| 7 | 20-Nov-08 | Suzanne Lieurance | Developing Your Passion of Writing as a Career | |
| 8 | 16-Oct-08 | Kevin Collier | Kevin Collier – Illustrating and Designing Children’s Books | |
| 9 | 22-Feb-09 | Carol Hoenig | Planning for Successful Book Events | |
| 10 | 12-Nov-08 | Edna Washington | Using QuickBooks with Publishers in Mind | |
Victor R. Volkman – Lighting a fire with eBooks on Amazon Kindle 2
Posted by Victor Volkman
on March 7, 2009
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On March 4th, 2009 Irene Watson interviewed publisher, author, and editor Victor R. Volkman about the Amazon Kindle eBook reader platform and how to publish on it. Victor is the President of Loving Healing Press Inc. and its newest imprint Modern History Press. In this wide ranging discussion, we cover key points including:
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| Victor R. Volkman began his writing career in the late 1980s writing for computer programming journals such as “Windows Developer’s Journal,” and many other print publications that have been obsoleted since the web was born. He authored two computer programming books in the mid-1990s before finding out that writing for Fortune 500 companies was not terribly profitable. In 2003, he formed Loving Healing Press out of a community project in the Self-Expression and Leadership Program at Landmark Education. Since then, LHP has gone on to publish dozens of cutting-edge books that promote its mission of “redefining what is possible for healing mind and spirit.” As such, he has produced a series of books on Traumatic Incident Reduction as well as empowering other authors in a wide range of helping areas including trauma recovery, self-esteem, physical disabilities, personal growth, and much more. He produces regular podcasts for “ Authors Access,” and the “Unbreak Your Health” show. In 2007, LHP spun off a new imprint Modern History Press dedicated to empowering authors to speak about surviving conflict and seeking identity in modern times. When not publishing, he enjoys spending time with his wife Marian K. Volkman, a formidable author in her own right. |
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Clay Campbell – Twelve Steps to a Better Website
Posted by Victor Volkman
on February 10, 2009
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| On February 5TH, 2009 Irene Watson and Tyler Tichelaar spoke with Clay Campbell, an expert on business website design. He “helps small business owners make more money and have more fun.” He is the author of two books Get Big Results from Your Small Ad Budget and 12 Steps to a Better Website. Clay shared with us key concepts for success including how to choose a domain name, planning content, budgeting, naming the pages/sections of your site, design issues, customer relationships, ranking, maintenance, promotion, Search Engine Optimization (SEO), and site submission. |  |
| In his autobiography, Guitars Bars and A Prodigal Son, Clay talks about living the life of a hobo. As a 16 year old he took a trip “off to see the world.” He hitchhiked to California from his daddy’s farm in the Ozark Mountains of Missouri. He slept under bridges, hopped a rides on boxcars, “sang for his supper’ many times and “almost froze to death” in the Rocky Mountains.Clay began a career in advertising in 1983 in phone book advertising sales. In 1989 he started his own small shopper/coupon paper called the Ad Sheet in Paducah Kentucky. After five years and great success he sold it. In November 2000, he began a career in radio with Bristol Broadcasting which lead him to meeting The Wizard of Ads himself; Roy H. Williams.Clay found most small business owners were unsatisfied with the results of their advertising investment. They wanted and needed more bang for their marketing buck. Finding a need and filling it; Clay became a wordsmith and a professional writer of creative ad campaigns. |