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Category Archives: Guests
Irene Watson – Target Marketing for Fiction Writers: Why Some People Won’t Read Your Book
On August 20th, 2009, Tyler R. Tichelaar and Victor R. Volkman spoke with book marketing guru Irene Watson on the importance of considering target reader personas in the book writing process. Irene is the owner of Reader Views, a full-service … Continue reading
Tweed Scott – Turn Your Book into a Speaking Career & Sell Your Book at the Back of the Room
On June 21st, 2009 Irene Watson and Victor R. Volkman spoke with professional speaker, humorist, and author Tweed Scott about how to profitably combine speaking and sales events. Tweed is an award winning speaker and the author of the 3-time … Continue reading
Posted in Guests, Marketing, Regional Books, Speaking
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Carolyn Howard-Johnson: The Great First Impression (Book Proposals)
On June 4th, 2009, Irene Watson and Victor R. Volkman interviewed book development and marketing guru Carolyn Howard-Johnson on the fine art of book proposal writing and why it matters. Carolyn Howard-Johnson is a poet, fiction writer and is … Continue reading
Irene Watson – Targeting Your Website Marketing to Personas
On May 14th, 2009 Victor R. Volkman and Tyler Tichelaar spoke with Internet marketing entrepreneur Irene Watson on how to effectively engage the persona (or archetype) of the visitors to your website. She has been effective in online marketing since … Continue reading
Posted in Guests, Irene Watson, Marketing, Personas, Regional Books, Tyler Tichelaar
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Edna Washington – What Every Author Must Know About Accounting
On May 8, 2009 Victor R. Volkman and Tyler R. Tichelaar spoke with computer training and accounting expert Edna Washington of Washington Consultants, LLC. We previously recorded Edna at the 2008 Motown Writer’s Conference but response was so great that … Continue reading