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Category Archives: Irene Watson
Irene Watson – Creating Your Marketing Platform
On September 1, 2011 Tyler R. Tichelaar and Victor R. Volkman spoke with author and marketing guru Irene Watsonon how authors can generate their marketing platform with a minimum of effort. Irene Watson is the Managing Editor of Reader Views, … Continue reading
Posted in Branding, Irene Watson, Platform
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Roundtable – Choosing the Right Book Contest
In this special Roundtable episode, Irene Watson and Victor R. Volkman discuss book contests and how to make the most of your marketing dollars. Irene Watson is the managing editor of Reader Views, a book review and author publicity service … Continue reading
Posted in Book Contests, Irene Watson, Victor Volkman
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Podcasting for Authors – Roundtable with Alan E. Smith
On January 8th, 2010, we convened a roundtable discussion on Podcasting for Authors with Victor R. Volkman, Irene Watson, and Alan E. Smith. Each of the principals invited has been recording and distributing podcasts for several years through Authors Airwaves, … Continue reading
Posted in Alan E. Smith, Irene Watson, Podcasting, Speaking, Victor Volkman
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Irene Watson – Target Marketing for NonFiction Writers: Why Some People Won’t Read Your Book
On August 28th, 2009, Alan E. Smith, author of the award-winning “UnBreak Your Health: The Complete Guide to Complementary and Alternative Medicine” spoke with book marketing guru Irene Watson on the importance of considering target reader personas in the book writing process. Irene … Continue reading
Posted in Alan E. Smith, Book Development, Guests, Irene Watson, Marketing, Nonfiction, Personas
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Irene Watson – Target Marketing for Fiction Writers: Why Some People Won’t Read Your Book
On August 20th, 2009, Tyler R. Tichelaar and Victor R. Volkman spoke with book marketing guru Irene Watson on the importance of considering target reader personas in the book writing process. Irene is the owner of Reader Views, a full-service … Continue reading