Category Archives: Non-Traditional Sales

Ellen Feld – Niche Marketing Your Children’s Book

On January 19th, 2012 Susan Violante and Victor R. Volkman spoke with award-winning children’s author, marketing expert, and entrepreneur Ellen Feld about how to target-market your children”s books. Her first book, Blackjack: Dreaming of a Morgan Horse, went on to win … Continue reading

Posted in Childrens Books, Events, Fiction, Non-Traditional Sales | Leave a comment

Barbara Techel – Selling Books Through School and Library Author Appearances

On September 15th, 2011 Irene Watson and Victor R. Volkman spoke with children’s author, publisher, and marketing guru Barbara Techel. She is the award-winning author of the Frankie the Walk ‘N Roll Dog book series. She has shared her story … Continue reading

Posted in Childrens Books, Libraries, Non-Traditional Sales, Schools, Speaking | 1 Comment

Brian Jud – Selling Outside the Bookstore to Increase Your Profits

On April 21, 2011 Susan Violante and Alan E. Smith spoke with author, entrepreneur, and marketing guru Brian Jud.  He is the author of How to Make Real Money Selling Books and Beyond the Bookstore describing new ways to sell … Continue reading

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