Tyler R. Tichelaar – Creating a Local Historical Book

UPDATE: due to the overwhelming popularity of this podcast, which has become our most popular download in 2012, we have released an eBook and printed book transcript of this show. The book that this episode created,  Creating a Local Historical Book: Fiction and Non-Fiction Genres can be found on Amazon Kindle, BN Nook, Kobo NOOK, and everywhere else quality eBooks are found.  Special thanks to Tyler for helping us create such an amazing episode for the ages.

Irene Watson and Victor R. Volkman spoke with local historian, professional editor, and entrepreneur Tyler R. Tichelaar about the ins and outs of producing books on local history, from research to marketing and distribution. Tyler R. Tichelaar,a 7th generation Marquette resident, has written five novels with more to come, all set in Upper Michigan including The Marquette Trilogy, the award winning Narrow Lives, and the recently published history of Marquette, My Marquette: Explore the Queen City of the North, Its History, People, and Places. We covered a wide range of issues, including:

  • What made you decide to write a local history book?
  • What makes your book stand out from other local history books?
  • How did you arrange the book and decide what to leave out and what to include?
  • What was the most difficult part of the research and writing process?
  • Beyond the writing, what other decisions had to be made, such as in acquiring photographs or the layout of the book?
  • What have you done to market the book?
  • What kind of response have you received so far

Tyler R. Tichelaar

Tyler R. Tichelaar

Tyler has a Ph.D. in Literature from Western Michigan University, and Bachelor and Master’s Degrees from Northern Michigan University. He has lectured on writing and literature at Clemson University, the University of Wisconsin, and the University of London.Tyler is the regular guest host of Authors Access Internet Radio and the President of the Upper Peninsula Publishers and Authors Association. He is the owner of Marquette Fiction and Superior Book Promotions, a professional book review, editing, and proofreading service. Besides writing about Upper Michigan, he is interested in the Arthurian legend and recently published King Arthur’s Children, a study of treatments of King Arthur’s children in literature from medieval times to twenty-first century novels. Tyler lives in Marquette, Michigan where the roar of Lake Superior, mountains of snow, and sandstone architecture inspire his writing.

Creating a Local Historical Book: Fiction and Non-Fiction Genres

Creating a Local Historical Book: Fiction and Non-Fiction Genres

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Posted in Historical Books, Regional Books, Tyler Tichelaar | 5 Comments

Victoria Strauss – Writers Beware: Warnings About the Schemes, Scams, and Pitfalls That Threaten Writers

Irene Watson and Victor R. Volkman spoke with fantasy genres author Victoria Strauss about her research and reports on businesses that defraud writers. Victoria is an active member of the Science Fiction and Fantasy Writers of America, Victoria is Vice-Chair of the Committee on Writing Scams, and co-founder, with Ann Crispin, of Writer Beware, a publishing industry watchdog group that provides information and warnings about the many scams and schemes that threaten writers. She maintains the popular Writer Beware website). She received the Service to SFWA Award in 2009 for her work with Writer Beware. Among the topics we ranged: 

  • Alerts for Writers (misinformation, urban legends, bogus rumors)
  • Contests and Awards
  • Copyright
  • Electronic Publishing
  • Independent Editors and Manuscript Assessment Services
  • Literary Agents
  • Print-on-Demand Self-Publishing Services
  • Small Presses
  • Vanity and Subsidy Publishers
  • Vanity Anthologies
  • Writers’ Services
  • Victoria Strauss

    Victoria Strauss

    Victoria Strauss is the author of seven fantasy novels for adults and young adults, including the Stone books (The Arm of the Stone and The Garden of the Stone) and the Way of Arata books (The Burning Land and The Awakened City). She has written hundreds of book reviews for magazines and ezines, including SF Site, and her articles on writing have appeared in Writer’s Digest and elsewhere. In 2006, she served as a judge for the World Fantasy Awards
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    Posted in Book Contests, Media Interviews, Publicists | Leave a comment

    Alan Smith – Getting Interviews on AM/FM/Satellite Radio and BlogTalk Radio

    Irene Watson and Victor R. Volkman spoke with author, entrepreneur, and marketing guru Alan E. Smith on how to line up and successfully execute media interviews on AM, FM, Satellite, and BlogTalk Radio stations. Alan is the author of How To UnBreak Your Health.  Since the first edition of his book was published in late 2007 he’s been interviewed on more than 70 radio programs.  He’s been on AM, FM, Internet and even satellite radio shows talking about his book about complementary and alternative medicine. Topics covered:

  • Why should authors use radio to promote their book?
  • Is one type of radio (AM, FM, Internet) better than another for generating book sales and visibility?
  • How do you find a radio show that might want to have you on?
  • How do you get on a radio show?
  • What’s the best way to prepare for a radio interview?
  • What do you do during an interview?
  • Is there anything you suggest doing after an interview?
  • How do you capitalize on an interview after it’s over?
  • We’ve even had Alan Guest Host a couple of Authors Access shows and I highly highly recommend you listen to our roundtable episode called “Podcasting For Authors” which has all the resources you need to start your very own podcast.  Since his college education was in broadcast journalism he chose to make radio his primary marketing tool for his book, also because it was free.

    Resources mentioned in this episode

  • Francine Silverman
  • Alex Carroll
  • Talkers magazine
  • Radio-TV Interview Report (RTIR)
  • Help-A-Reporter Out (HARO)
  • Reporter Connection
  • PitchRate
  • Book Marketing Network

    UnBreak Your Health(TM) offers proven healing techniques from the most modern innovations to ancient healing therapies. With 339 new and updated listings in 150 different categories this is the most complete book ever published on complementary and alternative therapies (no diets or supplements). This updated edition again focuses on therapies, systems and devices in the field of complementary, alternative and integrative medicine. Many topics also have accompanying podcast interviews with leaders and innovators in the field

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    Posted in Alan E. Smith, Media Interviews, Speaking | 2 Comments

    Valerie Coleman – Organizing a Successful Book Fair

    Victor R. Volkman and Tyler R. Tichelaar spoke with best-selling author, award winning publisher, and entrepreneur Valerie Coleman about secrets of making a great book festival event. In 2010, Coleman joined forces with LaTonya Branham and Charlotte Brown to launch the Dayton Book Expo. The first event drew over fifty authors from across the nation and almost five hundred book lovers. We ranged over a wide variety of aspects of exhibition planning and execution including:

    • What was the catalyst for creating the Dayton Book Expo (DBE)?
    • Where did the authors come from
    • What elements are essential for a successful book fair?
    • How did you recruit the volunteers?
    • What unique things did you do for the DBE authors?
    • What things did you do for the DBE book lovers?
    • how far in advance do you have to plan an expo?
    • what should the well-prepared author bring with them
    • How did you divvy the work load?
    • How did you market the event?
    • When is the next DBE?
    • Are you doing anything differently for the 2011 event?
    • How can authors, book lovers and sponsors learn more about this event?

    Valerie Coleman

    Valerie Coleman

    Valerie Coleman is on a mission to be a voice for self-published authors. She has coached thousands of aspiring authors through the publishing process and conducts workshops that provide step-by-step instructions on prepping, printing and pricing literary works. She founded the Pen to Paper Literary Symposium in 2004. This annual conference draws participants from Washington to Florida. Past presenters include national best-selling authors Dan Poynter, Lynnette Khalfani-Cox, Vickie Stringer, Parry “EbonySatin” Brown and Kendra Norman-Bellamy. In 2005, Coleman co-founded Write On! Workshop which is geared towards the novice writer

    Dayton Book Expo

    Dayton Book Expo

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    Posted in Events | 1 Comment

    Dan Poynter – Book writing, Publicity and Promotion

    Irene Watson and Victor R. Volkman spoke with entrepreneur, publishing, and marketing guru Dan Poynter about a wide variety of related topics. Poynter’s Self-Publishing Manual: How to Write, Print and Sell Your Own Book has had more than 15 editions and is the most often referenced book on the subject by far. Dan has produced more than 76 books and revisions so far, of which some have been translated into Spanish, Japanese, Russian, British-English and German. Here’s just a few of the things we talked about:

    • eBooks and the future of publishing
    • Importance of a good book title
    • Pre-pub reviews — do they still matter?
    • Marketing on a budget
    • Self-publishing without the “Vanity” tax
    • Proofing and editing
    • Basics of good book cover design

    Dan Poynter

    Dan Poynter

    Dan Poynter literally fell into publishing. He spent eight years researching a labor of love. Realizing no publisher would be interested in a technical treatise on the parachute, he went directly to a printer and “self- published.” The orders poured in and he suddenly found he was a publisher himself.

    In 1973, he became interested in a new aviation sport, couldn’t find a book on the subject so he sat down and wrote one. After four months of writing and intense research that took him from coast to coast, he delivered the manuscript to the printer. One of his books  Hang Gliding has sold over 130,000 copies — a “best seller”!

    Dan Poynter's Self-Publishing Manual, 16th Edition: How to Write, Print and Sell Your Own Book

    Dan Poynter's Self-Publishing Manual, 16th Edition: How to Write, Print and Sell Your Own Book

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    Posted in Book Design, Marketing | Leave a comment