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	<title>Authors Access &#187; Technology</title>
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		<title>JC Simonds &#8211; How to Start a Publishing Company</title>
		<link>http://www.authorsaccess.com/marketing/jc-simonds-how-to-start-a-publishing-company</link>
		<comments>http://www.authorsaccess.com/marketing/jc-simonds-how-to-start-a-publishing-company#comments</comments>
		<pubDate>Sat, 03 Dec 2011 01:52:31 +0000</pubDate>
		<dc:creator>Victor Volkman</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Print On Demand (POD)]]></category>
		<category><![CDATA[Self-Publishing]]></category>

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		<description><![CDATA[<a href="http://www.authorsaccess.com/marketing/jc-simonds-how-to-start-a-publishing-company" title="JC Simonds - How to Start a Publishing Company"></a>On December 1st, 2011 Susan Violante and Tyler R. Tichelaar spoke with publisher and marketing guru Jacqueline Church (&#8220;JC&#8221;) Simonds.  She is the co-owner of Beagle Bay, Inc, a book packaging and distribution company. Jacqueline is also the author of the &#8230;<p class="read-more"><a href="http://www.authorsaccess.com/marketing/jc-simonds-how-to-start-a-publishing-company">Read more &#187;</a></p>]]></description>
			<content:encoded><![CDATA[<a href="http://www.authorsaccess.com/marketing/jc-simonds-how-to-start-a-publishing-company" title="JC Simonds - How to Start a Publishing Company"></a><table>
<tbody>
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<td>On December 1st, 2011 <a href="http://www.SusanViolante.com">Susan Violante</a> and <a href="http://www.MarquetteFiction.com">Tyler R. Tichelaar</a> spoke with publisher and marketing guru Jacqueline Church (&#8220;JC&#8221;) Simonds.  She is the co-owner of <a href="http://www.beaglebay.com">Beagle Bay, Inc</a>, a book packaging and distribution company. Jacqueline is also the author of the historical novel <em><a href="http://www.amazon.com/Captain-Buccaneer-Jacqueline-Church-Simonds/dp/0967959179/ccusersgroup">Captain Mary, Buccaneer</a></em>.  We went back to basics for this episode and touched on all the fundamentals you need, including:</p>
<ul>
<li><span class="Apple-style-span" style="line-height: normal;">Self-Publishing = Entrepreneurship.  Can you handle the business or do you need a partner?</span></li>
<li>Publishing is a $3 TRILLION a year, global business. Are you ready to compete?</li>
<li>Most new publishers are woefully lacking in knowledge about the book business.</li>
<li>Should you go for a &#8220;Doing Business As&#8221; (dba) or incorporate?</li>
<li>How many ISBNs should you buy – 1? 10? 1000</li>
<li>Understand the new business models of Print on Demand (POD) + distribution, eBooks, and offset printing.</li>
<li>Marketing = Sales. How do you plan to reach your reader/buyer in the first few months, and from then on?</li>
</ul>
</td>
<td>
<p><div class="wp-caption alignnone" style="width: 179px"><a href="http://www.beaglebay.com/"><img title="Jacqueline Church Simonds" src="http://audio.authorsaccess.com/podcasts/JCSimonds.jpg" alt="Jacqueline Church Simonds" width="169" height="170" /></a><p class="wp-caption-text">Jacqueline Church Simonds</p></div></td>
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<tr>
<td>Jacqueline is a book shepherd, assisting self-publishers and start-up presses in launching their businesses. Much of her knowledge about publishing can be found at the Creative Minds Press site <a href="http://www.creativemindspress.com/newbiefaq.htm">New Self-Publisher&#8217;s FAQ</a>In <a href="http://www.amazon.com/Captain-Buccaneer-Jacqueline-Church-Simonds/dp/0967959179/ccusersgroup">Captain Mary, Buccaneer, Simonds</a> has crafted an enduring tale that will satisfy readers with its swashbuckling action, dark intrigue, and torrid romance. The book is the result of Simonds’ extensive research into the pirate subculture of the Seventeenth and Eighteenth centuries. From the tales of real women pirates Anne Bonny and Mary Read who were tried for piracy in Spanishtown, Jamaica in 1721, Simonds has created a character who would be as at home on Wall Street as she is on the heaving deck of an 18th century brigantine. If you enjoy curling up in your favorite chair with a great adventure story, then this book is for you!</p>
<p>&nbsp;</p>
<p>&nbsp;</td>
<td>
<p><div class="wp-caption alignnone" style="width: 200px"><a href="http://www.amazon.com/Captain-Buccaneer-Jacqueline-Church-Simonds/dp/0967959179/ccusersgroup"><img title="Captain Mary, Buccaneer" src="http://www.beaglebay.com/images/covers/cmbcvr.gif" alt="" width="190" height="298" /></a><p class="wp-caption-text">Captain Mary, Buccaneer</p></div></td>
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</tbody>
</table>
<table>
<tbody>
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<td><a title="Authors Access 2011 Roundtable" href="http://audio.authorsaccess.com/podcasts/JCSimonds.mp3" target="_blank">Listen to the PodCast! </a><br />
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		<title>Karl Beckstrand &#8211; Publishing and Selling Activity Books</title>
		<link>http://www.authorsaccess.com/genres/childrens-books/karl-beckstrand-publishing-and-selling-activity-books</link>
		<comments>http://www.authorsaccess.com/genres/childrens-books/karl-beckstrand-publishing-and-selling-activity-books#comments</comments>
		<pubDate>Fri, 28 Oct 2011 19:12:19 +0000</pubDate>
		<dc:creator>Victor Volkman</dc:creator>
				<category><![CDATA[Bi-lingual]]></category>
		<category><![CDATA[Childrens Books]]></category>
		<category><![CDATA[Self-Publishing]]></category>

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		<description><![CDATA[<a href="http://www.authorsaccess.com/genres/childrens-books/karl-beckstrand-publishing-and-selling-activity-books" title="Karl Beckstrand - Publishing and Selling Activity Books "></a>On October 20th, 2011 Irene Watson and Victor R. Volkman spoke with children&#8217;s author and publisher Karl Beckstrand.  Since 2004 he has run his own publishing company Premio Publishing and a Spanish language imprint Gozo Books—producing captivating stories, ads, and scripts. &#8230;<p class="read-more"><a href="http://www.authorsaccess.com/genres/childrens-books/karl-beckstrand-publishing-and-selling-activity-books">Read more &#187;</a></p>]]></description>
			<content:encoded><![CDATA[<a href="http://www.authorsaccess.com/genres/childrens-books/karl-beckstrand-publishing-and-selling-activity-books" title="Karl Beckstrand - Publishing and Selling Activity Books "></a><table>
<tbody>
<tr>
<td>On October 20th, 2011 <a href="http://irenewatson.com/">Irene Watson</a> and <a href="http://www.lovinghealing.com">Victor R. Volkman</a> spoke with children&#8217;s author and publisher Karl Beckstrand.  Since 2004 he has run his own publishing company <a href="http://gozobooks.com/">Premio Publishing</a> and a Spanish language imprint <a href="http://gozobooks.com/spanish-books">Gozo Books</a>—producing captivating stories, ads, and scripts. Beckstrand has experience in high tech, TV/radio broadcasting, film, and public policy. Karl shared with us key points on writing and producing children&#8217;s activity books, including:</p>
<ul>
<li>How do you market activity books?</li>
<li>How do you distribute them?</li>
<li>Do parents/educators prefer physical books for kids?</li>
<li>Why activity books/Why not just picture story books?</li>
<li>What kinds of activities engage children?</li>
<li>Are activities with adults more beneficial?</li>
<li>Bilingual books</li>
</ul>
</td>
<td>
<p><div class="wp-caption alignnone" style="width: 229px"><a href="http://gozobooks.com/order"><img title="Karl Beckstrand" src="http://audio.authorsaccess.com/podcasts/KarlBeckstrand.jpg" alt="Karl Beckstrand" width="219" height="250" /></a><p class="wp-caption-text">Karl Beckstrand</p></div></td>
</tr>
<tr>
<td>Karl  Beckstrand has written 5 books that have versions in English, Spanish, and Bi-lingual for a total of 21 editions. Raised in San Jose, California, USA, he is pursuing an MA in international relations from American Public University.  He has lived abroad, been a Spanish/English interpreter, and he enjoys volleyball and kayaking (usually not at the same time). Beckstrand&#8217;s activity books, Spanish &amp; bilingual books, ebook mysteries, and nonfiction stories feature minority characters and have been lauded by national reviews. His work has appeared in diverse places such as: Children’s Miracle Network,  <em>BioPhotonics Magazine</em>, <em>Papercrafts Magazine</em>, LDS Film Festival and various broadcasts. He hope readers will get from his books&#8211;LAUGHS, learning and family fun</td>
<td>
<p><div class="wp-caption alignnone" style="width: 250px"><a href="http://gozobooks.com/look-inside"><img title="Bad Bananas: A Story Cookbook for Kids" src="http://audio.authorsaccess.com/podcasts/banana-cover.jpg" alt="Bad Bananas: A Story Cookbook for Kids" width="240" height="308" /></a><p class="wp-caption-text">Bad Bananas: A Story Cookbook for Kids</p></div></td>
</tr>
</tbody>
</table>
<table>
<tbody>
<tr>
<td><a href="http://audio.authorsaccess.com/podcasts/KarlBeckstrand.mp3" target="_blank">Listen to the PodCast! </a><br />
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		<title>Paul McNeese &#8211; Differentiating Your Book From Run-of-the-Mill Genres</title>
		<link>http://www.authorsaccess.com/marketing/paul-mcneese-be-differentiating-your-book-from-run-of-the-mill-genres</link>
		<comments>http://www.authorsaccess.com/marketing/paul-mcneese-be-differentiating-your-book-from-run-of-the-mill-genres#comments</comments>
		<pubDate>Sun, 21 Aug 2011 20:00:44 +0000</pubDate>
		<dc:creator>Victor Volkman</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Self-Publishing]]></category>

		<guid isPermaLink="false">http://www.authorsaccess.com/?p=474</guid>
		<description><![CDATA[<a href="http://www.authorsaccess.com/marketing/paul-mcneese-be-differentiating-your-book-from-run-of-the-mill-genres" title="Paul McNeese - Differentiating Your Book From Run-of-the-Mill Genres"></a> On August 19th, 2011 Irene Watson and Victor R. Volkman spoke with publishing and marketing guru Paul McNeese. Paul spent 27 years writing for radio, TV, newspapers, magazines and in corporate America before retiring to create his own organization. Paul&#8217;s &#8230;<p class="read-more"><a href="http://www.authorsaccess.com/marketing/paul-mcneese-be-differentiating-your-book-from-run-of-the-mill-genres">Read more &#187;</a></p>]]></description>
			<content:encoded><![CDATA[<a href="http://www.authorsaccess.com/marketing/paul-mcneese-be-differentiating-your-book-from-run-of-the-mill-genres" title="Paul McNeese - Differentiating Your Book From Run-of-the-Mill Genres"></a><table>
<tbody>
<tr>
<td> On August 19th, 2011 <a href="http://www.irenewatson.com">Irene Watson</a> and <a href="http://www.LovingHealing.com">Victor R. Volkman</a> spoke with publishing and marketing guru Paul McNeese. Paul spent 27 years writing for radio, TV, newspapers, magazines and in corporate America before retiring to create his own organization. Paul&#8217;s new company, <a href="http://www.opaauthorservices.com/">OPA Author Services</a>, helps both first-time authors and seasoned professionals to self-publish their materials—in other words, to become their own publishers. In this session of Authors Access, Paul McNeese is with us to offer some thoughts – and perhaps a little advice – on a vital aspect of “branding” for writers and authors</td>
<td>
<p><div class="wp-caption alignnone" style="width: 168px"><a href="http://www.opaauthorservices.com/about_us.htm"><img title="Paul McNeese" src="http://audio.authorsaccess.com/podcasts/PaulMcNeese_2011.jpg" alt="Paul McNeese" width="158" height="225" /></a><p class="wp-caption-text">Paul McNeese</p></div></td>
</tr>
<tr>
<td>In 2008 <a href="http://www.opaauthorservices.com/">Paul McNeese</a> re-focused his work and began guiding authors only through the development and production of books and E-books — and then turning his clients over to a consortium of trusted experts he gathered over the years specifically to handle marketing, promotion, publicity and distribution. Even though he limits his personal work to operations that end with the printing or electronic publication of a book, Paul knows that the marketing plan is a vital component of the consultant/client relationship and essential to the success of both books and authors, so he keeps up with all of the new approaches to book marketing and starts every new project by building a plan with each client that will make the transformation from concept to cash register a seamless one.</td>
<td>
<p><div class="wp-caption alignnone" style="width: 116px"><a href="http://www.opaauthorservices.com/about_us.htm"><img title="OPA Author Services" src="http://audio.authorsaccess.com/podcasts/opa.jpg" alt="OPA Author Services" width="106" height="177" /></a><p class="wp-caption-text">OPA Author Services</p></div></td>
</tr>
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		<title>Joel Friedlander &#8211; Going Past Traditional Publishing &amp; Self-Publishing Instead</title>
		<link>http://www.authorsaccess.com/technology/self-publishing/joel-friedlander-going-past-traditional-publishing-self-publishing-instead</link>
		<comments>http://www.authorsaccess.com/technology/self-publishing/joel-friedlander-going-past-traditional-publishing-self-publishing-instead#comments</comments>
		<pubDate>Sun, 07 Aug 2011 18:12:52 +0000</pubDate>
		<dc:creator>Victor Volkman</dc:creator>
				<category><![CDATA[Print On Demand (POD)]]></category>
		<category><![CDATA[Self-Publishing]]></category>

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		<description><![CDATA[<a href="http://www.authorsaccess.com/technology/self-publishing/joel-friedlander-going-past-traditional-publishing-self-publishing-instead" title="Joel Friedlander - Going Past Traditional Publishing &amp; Self-Publishing Instead"></a> On August 3rd, 2011 Irene Watson and Victor R. Volkman spoke with book designer, blogger and publisher Joel Friedlander, proprietor of Marin Bookworks in San Rafael, California. Joel is the author of A Self-Publisher’s Companion: Expert Advice for Authors Who &#8230;<p class="read-more"><a href="http://www.authorsaccess.com/technology/self-publishing/joel-friedlander-going-past-traditional-publishing-self-publishing-instead">Read more &#187;</a></p>]]></description>
			<content:encoded><![CDATA[<a href="http://www.authorsaccess.com/technology/self-publishing/joel-friedlander-going-past-traditional-publishing-self-publishing-instead" title="Joel Friedlander - Going Past Traditional Publishing &amp; Self-Publishing Instead"></a><table>
<tbody>
<tr>
<td> On August 3rd, 2011 <a href="http://www.irenewatson.com">Irene Watson</a> and <a href="http://www.lovinghealing.com">Victor R. Volkman</a> spoke with book designer, blogger and publisher <a href="http://www.theBookDesigner.com">Joel Friedlander</a>, proprietor of Marin Bookworks in San Rafael, California. Joel is the author of <a href="http://www.amazon.com/dp/0936385111/ccusersgroup">A Self-Publisher’s Companion: Expert Advice for Authors Who Want to Publish</a> and came to share his wisdom from decades of involvement at every level of book production.He has owned businesses in graphic arts, design and book publishing. He was Production Director of Aperture Books, where he produced award-winning photography books. He founded Renaissance Press in northern California, a private publisher of hand-typeset and hand printed books. As the owner of Globe Press Books in Yorktown Heights, New York, he published books of memoirs and east-west spirituality.</td>
<td>
<p><div class="wp-caption alignnone" style="width: 178px"><a href="http://www.thebookdesigner.com"><img title="Joel Friedlander" src="http://audio.authorsaccess.com/podcasts/JoelFriedlander.jpg" alt="Joel Friedlander" width="168" height="226" /></a><p class="wp-caption-text">Joel Friedlander</p></div></td>
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<td> A self-published author himself, he now helps authors who decide to publish navigate the often confusing world of self-publishing. He is known for his carefully produced books, beautiful typography, and an ethical and personal approach to his work and his clients. His blog has become a popular gathering spot for authors, publishers and designers. You can find out more and read over 500 articles on book design, publishing, ebooks, book marketing and the life of the indie author by visiting his blog at <a href="http://www.theBookDesigner.com">www.theBookDesigner.com</a></td>
<td>
<p><div class="wp-caption alignnone" style="width: 174px"><a href="http://www.amazon.com/dp/0936385111/ccusersgroup"><img class=" " title="A Self-Publisher’s Companion: Expert Advice for Authors Who Want to Publish" src="http://audio.authorsaccess.com/podcasts/JoelFriedlanderBook.jpg" alt="A Self-Publisher’s Companion: Expert Advice for Authors Who Want to Publish" width="164" height="250" /></a><p class="wp-caption-text">A Self-Publisher’s Companion: Expert Advice for Authors Who Want to Publish</p></div></td>
</tr>
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<tbody>
<tr>
<td><a href="http://audio.authorsaccess.com/podcasts/JoelFriedlander.mp3" target="_blank">Listen to the PodCast! </a><br />
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		<title>Bill See &#8211; From Indie Musician to Indie Author: Every you need to know to DIY</title>
		<link>http://www.authorsaccess.com/marketing/bill-see-from-indie-musician-to-indie-author-every-you-need-to-know-to-diy</link>
		<comments>http://www.authorsaccess.com/marketing/bill-see-from-indie-musician-to-indie-author-every-you-need-to-know-to-diy#comments</comments>
		<pubDate>Sat, 18 Jun 2011 12:08:04 +0000</pubDate>
		<dc:creator>Victor Volkman</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Print On Demand (POD)]]></category>
		<category><![CDATA[Self-Publishing]]></category>

		<guid isPermaLink="false">http://www.authorsaccess.com/?p=443</guid>
		<description><![CDATA[<a href="http://www.authorsaccess.com/marketing/bill-see-from-indie-musician-to-indie-author-every-you-need-to-know-to-diy" title="Bill See - From Indie Musician to Indie Author: Every you need to know to DIY"></a>On June 16th, Irene Watson and Victor R. Volkman spoke with legendary punk rocker Bill See about publishing and marketing his own memoir. Bill See was the lead singer for critically acclaimed Los Angeles indie rock band Divine Weeks before &#8230;<p class="read-more"><a href="http://www.authorsaccess.com/marketing/bill-see-from-indie-musician-to-indie-author-every-you-need-to-know-to-diy">Read more &#187;</a></p>]]></description>
			<content:encoded><![CDATA[<a href="http://www.authorsaccess.com/marketing/bill-see-from-indie-musician-to-indie-author-every-you-need-to-know-to-diy" title="Bill See - From Indie Musician to Indie Author: Every you need to know to DIY"></a><table>
<tbody>
<tr>
<td>On June 16th,<a href="http://www.irenewatson.com"> Irene Watson</a> and <a href="http://www.LovingHealing.com">Victor R. Volkman</a> spoke with legendary punk rocker <a href="http://www.33daysthebook.com">Bill See</a> about publishing and marketing his own memoir. Bill See was the lead singer for critically acclaimed Los Angeles indie rock band Divine Weeks before continuing on as a solo artist.He shared his D.I.Y. know-how from his band days now to promote and market his own book and covered several topics:</p>
<ul>
<li> How the music industry was revolutionized and is still trying to adjust to the changes and speak to the theories and similarities to the literary world.</li>
<li>The pros and cons of self publishing vs. traditional publishing.</li>
<li>Marketing/promoting: Traditional media vs. underground, blogging and social media, etc.</li>
<li>Pros and cons of hiring a publicist as a self published author.  What is money well spent in promotion.</li>
<li> Most important aspects of promotion before actually starting the campaign (i.e. title, keywords, metadata, keywords, social media, book trailers)</li>
</ul>
</td>
<td>
<p><div class="wp-caption alignnone" style="width: 200px"><img title="Bill See, from the band Divine Weeks" src="http://audio.authorsaccess.com/podcasts/BillSee.jpg" alt="Bill See, from the band Divine Weeks" width="190" height="225" /><p class="wp-caption-text">Bill See, from the band Divine Weeks</p></div></td>
</tr>
<tr>
<td><a href="http://www.33daysthebook.com">Bill See</a> has just released his first book <a href="http://www.amazon.com/dp/B004M5HKCK/ccusersgroup">&#8220;33 Days: Touring In A Van.   Sleeping On Floors.  Chasing A Dream</a>,&#8221; a memoir about breaking away from  a turbulent upbringing and going on tour in a tiny van across the U.S.  and Canada in the summer of 1987.   Bill has a unique perspective having  watched the music industry revolutionized by the internet, and with the  advent of self publishing hitting the literary world, he sees a lot of  similarities.</td>
<td>
<p><div class="wp-caption alignnone" style="width: 172px"><a href="http://www.33daysthebook.com/"><img title="33 Days: Touring In A Van. Sleeping On Floors. Chasing A Dream" src="http://audio.authorsaccess.com/podcasts/BillSee_Book.jpg" alt="33 Days: Touring In A Van. Sleeping On Floors. Chasing A Dream" width="162" height="250" /></a><p class="wp-caption-text">33 Days: Touring In A Van. Sleeping On Floors. Chasing A Dream</p></div></td>
</tr>
</tbody>
</table>
<table>
<tbody>
<tr>
<td><a href="http://audio.authorsaccess.com/podcasts/BillSee.mp3" target="_blank">Listen to the PodCast! </a><br />
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		<title>Kate Harper &#8211; How to Publish and Sell Articles for the Amazon Kindle e-Reader</title>
		<link>http://www.authorsaccess.com/technology/self-publishing/kate-harper-how-to-publish-and-sell-articles-for-the-amazon-kindle-e-reader</link>
		<comments>http://www.authorsaccess.com/technology/self-publishing/kate-harper-how-to-publish-and-sell-articles-for-the-amazon-kindle-e-reader#comments</comments>
		<pubDate>Sat, 07 May 2011 19:33:09 +0000</pubDate>
		<dc:creator>Victor Volkman</dc:creator>
				<category><![CDATA[eBooks]]></category>
		<category><![CDATA[Kindle]]></category>
		<category><![CDATA[Self-Publishing]]></category>
		<category><![CDATA[ebook]]></category>
		<category><![CDATA[kindle]]></category>
		<category><![CDATA[self-publishing]]></category>

		<guid isPermaLink="false">http://www.authorsaccess.com/?p=422</guid>
		<description><![CDATA[<a href="http://www.authorsaccess.com/technology/self-publishing/kate-harper-how-to-publish-and-sell-articles-for-the-amazon-kindle-e-reader" title="Kate Harper - How to Publish and Sell Articles for the Amazon Kindle e-Reader "></a>Irene Watson and Tyler R. Tichelaar spoke with e-book author and product designer Kate Harper about how to re-purpose existing articles and even blog posts as Amazon Kindle e-books. Kate is inspired by the current blending of arts with technology. &#8230;<p class="read-more"><a href="http://www.authorsaccess.com/technology/self-publishing/kate-harper-how-to-publish-and-sell-articles-for-the-amazon-kindle-e-reader">Read more &#187;</a></p>]]></description>
			<content:encoded><![CDATA[<a href="http://www.authorsaccess.com/technology/self-publishing/kate-harper-how-to-publish-and-sell-articles-for-the-amazon-kindle-e-reader" title="Kate Harper - How to Publish and Sell Articles for the Amazon Kindle e-Reader "></a><table>
<tbody>
<tr>
<td><a href="http://www.irenewatson.com">Irene Watson</a> and <a href="http://www.SuperiorBookPromotions.com">Tyler R. Tichelaar</a> spoke with e-book author and product designer <a href="http://www.kateharperdesigns.com">Kate Harper</a> about how to re-purpose existing articles and even blog posts as Amazon Kindle e-books. Kate is inspired by the current blending of arts with technology. A former adult education teacher, Kate Harper has a special skill of knowing how to assist the creative, non-tech person, deal with new and fast changing technologies that affect their careers, such as how to format books for e-reading devices like the Amazon Kindle. We covered a range of e-book production details including:&nbsp;</p>
<ul>
<li> How e-book publishing world has changed (and how selling on Amazon is like having a free marketing department).</li>
<li> How anyone can publish on Amazon quickly and easily (there&#8217;s no excuse anymore for not finishing that book!)</li>
<li> Why publishing articles are better than publishing books</li>
<li> The advantages of selling an article on Amazon, rather than selling it to a magazine or newspaper.</li>
<li> Rules of thumb for formatting and selling articles for the Kindle  (and how it is different than a book)</li>
<li> Watch out for the fear mongers who say you need to pay experts (and how can do this for free)</li>
<li> Other places to publish and sell your e-article (since you retain full rights to your work)</li>
<li> Why this is the best time in history to make a living being by being a writer (and how I accidentally started selling an article on Amazon)</li>
</ul>
</td>
<td>
<p><div class="wp-caption alignnone" style="width: 195px"><a href="http://www.KateHarperDesigns.com"><img title="Kate Harper" src="http://audio.authorsaccess.com/podcasts/KateHarper.jpg" alt="Kate Harper" width="185" height="200" /></a><p class="wp-caption-text">Kate Harper</p></div></td>
</tr>
<tr>
<td>Kate has published several ebooks and her most recent one is &#8220;<a href="http://www.amazon.com/Publish-Sell-Your-Kindle-ebook/dp/B004MDLKKK">How to Publish and Sell Your Article on the Kindle</a>&#8221; which explains how to prepare and sell articles in the ebook marketplace so they can be read on multiple devices.  Kate lives in Berkeley, California and works as indie designer for several manufacturing companies who produce gifts, stationery and housewares. She has licensed over 700 designs throughout her career and specializes in mixing words with art to create humorous and playful pieces. Samples of her work can be seen at <a href="http://www.kateharperdesigns.com">www.kateharperdesigns.com</a></td>
<td>
<p><div class="wp-caption alignnone" style="width: 198px"><a href="http://www.amazon.com/dp/B004MDLKKK/ccusersgroup"><img src="http://audio.authorsaccess.com/podcasts/KateHarperBook.jpg" alt="" width="188" height="250" /></a><p class="wp-caption-text">How to Publish and Sell Your Article on the Kindle</p></div></td>
</tr>
</tbody>
</table>
<table>
<tbody>
<tr>
<td><a href="http://audio.authorsaccess.com/podcasts/KateHarper_2011.mp3" target="_blank">Listen to the PodCast! </a><br />
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		<title>Valerie Bradley-Holliday, PhD &#8211; Writing as a Working Mom</title>
		<link>http://www.authorsaccess.com/technology/self-publishing/valerie-bradley-holiday-phd-writing-as-a-working-mom</link>
		<comments>http://www.authorsaccess.com/technology/self-publishing/valerie-bradley-holiday-phd-writing-as-a-working-mom#comments</comments>
		<pubDate>Sat, 18 Sep 2010 00:36:41 +0000</pubDate>
		<dc:creator>Victor Volkman</dc:creator>
				<category><![CDATA[Fiction]]></category>
		<category><![CDATA[Self-Publishing]]></category>
		<category><![CDATA[Writing]]></category>

		<guid isPermaLink="false">http://www.authorsaccess.com/?p=325</guid>
		<description><![CDATA[<a href="http://www.authorsaccess.com/technology/self-publishing/valerie-bradley-holiday-phd-writing-as-a-working-mom" title="Valerie Bradley-Holliday, PhD - Writing as a Working Mom"></a>On September 16th, 2010 Tyler R. Tichelaar and Victor R. Volkman spoke with author, social worker, and busy mom Valerie Bradley-Holliday, PhD. Valerie’s doctorate degree is from The Union Institute and University, a distance-learning program based in Cincinnati, Ohio. Her &#8230;<p class="read-more"><a href="http://www.authorsaccess.com/technology/self-publishing/valerie-bradley-holiday-phd-writing-as-a-working-mom">Read more &#187;</a></p>]]></description>
			<content:encoded><![CDATA[<a href="http://www.authorsaccess.com/technology/self-publishing/valerie-bradley-holiday-phd-writing-as-a-working-mom" title="Valerie Bradley-Holliday, PhD - Writing as a Working Mom"></a><table>
<tbody>
<tr>
<td>On September 16th, 2010 Tyler R. Tichelaar and Victor R. Volkman spoke with author, social worker, and busy mom <a href="http://writingworkspress.webs.com/">Valerie Bradley-Holliday, PhD</a>. Valerie’s doctorate degree is from The Union Institute and University, a distance-learning program based in Cincinnati, Ohio. Her specialization is Social Psychology. She has a Master of Social Work Degree from Wayne State University. Valerie shared with us critical items to success as a writer and working mom:</p>
<ul>
<li>Time management: keeping it all together</li>
<li>Respect for yourself and your craft as an artist</li>
<li>Professionalism and its importance in producing quality products</li>
<li>Dealing with frustrations and setbacks</li>
<li>Accepting success and being prepared to act on it</li>
<li>Self-publishing perils and benefits of using it.</li>
</ul>
</td>
<td>
<p><div class="wp-caption aligncenter" style="width: 160px"><a href="http://writingworkspress.webs.com"><img title="Valerie Bradley-Holliday" src="http://audio.authorsaccess.com/podcasts/ValerieBradley-Holiday.jpg" alt="Valerie Bradley-Holliday" width="150" height="244" /></a><p class="wp-caption-text">Valerie Bradley-Holliday</p></div></td>
</tr>
<tr>
<td><a href="http://www2.xlibris.com/bookstore/author.aspx?authorid=21259">Valerie </a>has a husband, three sons and three adopted dogs. She has two published books (<a href="http://www.amazon.com/dp/1425713122/ccusersgroup">Places to Be Blessed</a> and <a href="http://www.amazon.com/dp/1441546901/ccusersgroup">Northern Roots</a>) and third book (Elmwood) is in progress. Her first love is writing. She writes like some people eat popcorn. Her varying interests include: art, singing, gardening, and reading. After being raised by her grandmother, Valerie put herself through undergraduate school by working as a kitchen helper and a certified nurse’s aide. She has taught several classes in her field at the graduate level, later served as an adjunct professor at Northern Michigan University and currently serves as an adjunct for online universities. As an active member of the National Association of Social Workers, she received credentialing for the Academy of Clinical Social Workers. Her professional experience includes working with domestic violence victims and facilitating related support groups. Valerie has also worked as a career counselor at Soumi College (now known as Finlandia University) in Hancock, Michigan. She counseled abused and neglected children and their families in Michigan’s Upper Peninsula. Valerie is currently working on a book about Elmwood, an African American Community that was located near Crystal Falls in the Paint River area.</td>
<td>
<p><div class="wp-caption aligncenter" style="width: 178px"><a href="http://www.amazon.com/dp/1425713122/ccusersgroup"><img title="Places To Be Blessed" src="http://audio.authorsaccess.com/podcasts/Places.jpg" alt="Places To Be Blessed" width="168" height="250" /></a><p class="wp-caption-text">Places To Be Blessed</p></div></td>
</tr>
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<table>
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<td><a href="http://audio.authorsaccess.com/podcasts/ValerieBradley-Holiday.mp3" target="_blank">Listen to the PodCast! </a><br />
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		<title>Walt Shiel &#8211; Print Book Design, Typesetting, and eBooks</title>
		<link>http://www.authorsaccess.com/book-development/walt-shiel-print-book-design-typesetting-and-ebooks</link>
		<comments>http://www.authorsaccess.com/book-development/walt-shiel-print-book-design-typesetting-and-ebooks#comments</comments>
		<pubDate>Fri, 19 Mar 2010 12:10:03 +0000</pubDate>
		<dc:creator>Victor Volkman</dc:creator>
				<category><![CDATA[Book Development]]></category>
		<category><![CDATA[eBooks]]></category>
		<category><![CDATA[Self-Publishing]]></category>

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		<description><![CDATA[<a href="http://www.authorsaccess.com/book-development/walt-shiel-print-book-design-typesetting-and-ebooks" title="Walt Shiel - Print Book Design, Typesetting, and eBooks"></a>On March 18th, 2010 Tyler R. Tichelaar and Victor R. Volkman spoke with veteran author and publisher Walt Shiel about some of the most confusing topics for the self-publishing newcomer: print book design, typesetting, indexing, and even eBook production. Walt&#8217;s publishing &#8230;<p class="read-more"><a href="http://www.authorsaccess.com/book-development/walt-shiel-print-book-design-typesetting-and-ebooks">Read more &#187;</a></p>]]></description>
			<content:encoded><![CDATA[<a href="http://www.authorsaccess.com/book-development/walt-shiel-print-book-design-typesetting-and-ebooks" title="Walt Shiel - Print Book Design, Typesetting, and eBooks"></a><table border="0">
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<td>On March 18th, 2010 <a href="http://www.SuperiorBookPromotions.com">Tyler R. Tichelaar</a> and <a href="http://www.LovingHealing.com">Victor R. Volkman</a> spoke with veteran author and publisher <a href="http://www.SlipdownMountain.com">Walt Shiel</a> about some of the most confusing topics for the self-publishing newcomer: print book design, typesetting, indexing, and even eBook production. Walt&#8217;s publishing company, Slipdown Mountain, has published three novels, two military history titles, two other nonfiction titles, and one short story collection. It&#8217;s subsidiary <a href="http://www.FiveRainbows.com">Five Rainbows</a> Services for Authors and Publishers was spun off to meet the demand for assistance from self-publishers. Walt addressed some of these key points in today&#8217;s interview:</p>
<h4>Book Design &amp; Typesetting</h4>
<p>• Is there any difference between designing a book and typesetting it?<br />
• What are the key decisions a book designer must make?<br />
• Isn&#8217;t typesetting just pouring the text into the typesetting software, adding some formatting, and letting the software work its magic?</p>
<h4>E-Book Design</h4>
<p>• Does design and/or typesetting matter at all in creating an e-book?<br />
• Aren&#8217;t there software packages that can create e-books virtually automatically?<br />
• Do readers even care if an e-book is well-designed as long as they get the content one way or another?</p>
<h4>Indexing</h4>
<p>• What is an index and how is it different from a concordance?<br />
• Doesn&#8217;t the author know better than anyone else what should be indexed?<br />
• What do you need to know to create a useful index?</td>
<td><a href="http://slipdownmountain.com/"><img class="alignnone" src="http://audio.authorsaccess.com/podcasts/WaltShiel.jpg" alt="" width="173" height="250" /></a></td>
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<td>Independent publisher Walt Shiel claims he is now into his fourth career, following career stints as an Air Force pilot, telecommunications engineer, and aerospace engineer on the B-2 bomber program at Northrop and the F-22, F-35, and F-16 pilot training programs at Lockheed Martin.Walt has been a freelance writer since 1992, with magazine articles published in the US, UK, and Australia. Currently, he writes the “Warbirds” column for Cessna Flyer magazine and the View From The Publishing Trenches blog. Walt has served on the Board of Directors of the <a href="http://www.uppaa.org">Upper Peninsula Publishers and Authors Association</a> for the past four years.Walt, his wife Kerrie, and his daughter Lisa founded Slipdown Mountain Publications LLC in 2003 in North Texas but relocated to Michigan’s Upper Peninsula in 2004. </p>
<p>Since then, they have published three novels, two military history titles, two other nonfiction titles, and one short story collection.In 2007, they formed a subsidiary, <a href="http://www.FiveRainbows.com">Five Rainbows Services for Authors and Publishers</a> to meet the demand for assistance from self-publishers. Converting print books to Kindle and ePub formats has become a major part of this business over the past year.</p>
<p>Walt has written two military history books (<a href="http://www.amazon.com/dp/1879825252/ccusersgroup">Cessna Warbirds</a> and T-41 Mescalero), a Michigan historical novel (Devil in the North Woods), and a short story collection (Pilots and Normal People). He also edited a reprint of Flying for France by James R. McConnell. His new book — Rough War: An American Fighter Pilot’s WW II Journey to Burma and Back — is due out in mid-summer 2010.</td>
<td><a href="http://www.amazon.com/dp/1879825252/ccusersgroup"><img class="alignnone" src="http://slipdownmountain.com/images/covers/lg-100231.jpg" alt="" width="165" height="255" /></a></td>
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		<title>Kate Harper &#8211; Getting Into the Greeting Card Market</title>
		<link>http://www.authorsaccess.com/technology/self-publishing/kate-harper-getting-into-the-greeting-card-market</link>
		<comments>http://www.authorsaccess.com/technology/self-publishing/kate-harper-getting-into-the-greeting-card-market#comments</comments>
		<pubDate>Sat, 17 Oct 2009 14:18:41 +0000</pubDate>
		<dc:creator>Victor Volkman</dc:creator>
				<category><![CDATA[Freelancing]]></category>
		<category><![CDATA[Greeting Cards]]></category>
		<category><![CDATA[Poetry]]></category>
		<category><![CDATA[Self-Publishing]]></category>

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		<description><![CDATA[<a href="http://www.authorsaccess.com/technology/self-publishing/kate-harper-getting-into-the-greeting-card-market" title="Kate Harper - Getting Into the Greeting Card Market"></a>On October 15th, 2009 Irene Watson and Victor R. Volkman spoke with greeting card and gift industry maven Kate Harper. Kate Harper started her line of humorous greeting card from a hobby of making greeting cards for friends as gifts. Over &#8230;<p class="read-more"><a href="http://www.authorsaccess.com/technology/self-publishing/kate-harper-getting-into-the-greeting-card-market">Read more &#187;</a></p>]]></description>
			<content:encoded><![CDATA[<a href="http://www.authorsaccess.com/technology/self-publishing/kate-harper-getting-into-the-greeting-card-market" title="Kate Harper - Getting Into the Greeting Card Market"></a><table>
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<td>On October 15th, 2009 <a href="http://irenewatson.com">Irene Watson</a> and <a href="http://lovinghealing.com">Victor R. Volkman</a> spoke with greeting card and gift industry maven <a href="http://kateharperblog.blogspot.com/">Kate Harper</a>. Kate Harper started her line of humorous greeting card from a hobby of making greeting cards for friends as gifts. Over the next 15 years, Kate&#8217;s turned her hobby into a business, manufacturing and shipping cards to over 2,000 stores, including Barnes &amp; Noble, Whole Foods Markets and the Papyrus chain. She informed us on key areas of getting started as a writer or self-publisher of greeting cards, including:</p>
<ul>
<li>Card terends: research, seasonal cards, occasional cards, and publishers</li>
<li>What subject areas and categories to focus on, how to stay organized</li>
<li>Test marketing your cards and card verse.</li>
<li>Seven most common mistake card writers will make</li>
<li>Why competition in the card business is vastly over-estimated</li>
</ul>
</td>
<td><a href="http://kateharperblog.blogspot.com/"><img border="0" src="http://audio.authorsaccess.com/podcasts/KateHarper.jpg" alt="Kate Harper" style="width: 185px; height: 200px" title="Kate Harper" height="200" width="185" /></a></td>
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<td>Two years ago, she transitioned out of manufacturing and into <a href="http://kateharperdesigns.com/">licensing</a>, where she now designs cards for Recycled Paper Greetings (a subsidiary of American Greetings Corporation) and gift items for seven other companies.</td>
<td><a href="http://kateharperblog.blogspot.com/"><img border="0" src="http://audio.authorsaccess.com/podcasts/KateHarperBlog2.jpg" alt="Kate Harper's blog" style="width: 238px; height: 231px" title="Kate Harper's blog" height="231" width="238" /></a></td>
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<td><a color="#cc0000" target="_blank" href="http://audio.authorsaccess.com/podcasts/KateHarper.mp3">Listen to the PodCast! </a><br />
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		<title>Cheryl Pickett &#8211; Unlimited Publishing Possibilities</title>
		<link>http://www.authorsaccess.com/book-development/cheryl-pickett-unlimited-publishing-possibilities</link>
		<comments>http://www.authorsaccess.com/book-development/cheryl-pickett-unlimited-publishing-possibilities#comments</comments>
		<pubDate>Fri, 24 Jul 2009 19:21:47 +0000</pubDate>
		<dc:creator>Victor Volkman</dc:creator>
				<category><![CDATA[Book Development]]></category>
		<category><![CDATA[Self-Publishing]]></category>
		<category><![CDATA[Subsidy Publishing]]></category>

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		<description><![CDATA[<a href="http://www.authorsaccess.com/book-development/cheryl-pickett-unlimited-publishing-possibilities" title="Cheryl Pickett - Unlimited Publishing Possibilities"></a>On July 23rd, 2009 Irene Watson and Victor R. Volkman spoke with book coach, professional freelancer, and author Cheryl Pickett. Her first book Publishing Possibilities: 8 Steps to Understanding Your Options &#38; Choosing the Best Path for Your Book (2009) is &#8230;<p class="read-more"><a href="http://www.authorsaccess.com/book-development/cheryl-pickett-unlimited-publishing-possibilities">Read more &#187;</a></p>]]></description>
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<td>On July 23rd, 2009 Irene Watson and Victor R. Volkman spoke with book coach, professional freelancer, and author <a href="http://publishinganswers.com/">Cheryl Pickett</a>. Her first book <a href="http://www.amazon.com/dp/0615260802/ccusersgroup">Publishing Possibilities: 8 Steps to Understanding Your Options &amp; Choosing the Best Path for Your Book</a> (2009) is specifically designed to help other writers navigate the publishing industry. She educated us about the three major models in her system: traditional, independent, and fee-based/POD/pay to publish. Her approach is goal-directed in narrowing the possibilities to the solution that best fits your publishing needs. We also covered how and when to use an Agent, the importance of establishing a platform, and how your personal style is reflected in which route to publish.</td>
<td><a href="http://publishinganswers.com/"><img border="0" width="136" src="http://audio.authorsaccess.com/podcasts/CherylPickett_200.jpg" alt="Cheryl Pickett" height="200" style="width: 136px; height: 200px" title="Cheryl Pickett" /></a></td>
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<td><a href="http://publishinganswers.com/">Cheryl Pickett</a> has been writing professionally for almost a decade. She got her start as a freelance writer in 1999 just before the turn of the new millennium. She has well over 120 articles to her credit which have appeared both on and offline in newspapers, ezines a trade magazine and more.A few years ago, she decided she wanted to take her writing in other directions and ultimately combined her life-long love of books with her research and reporting skills. Her personalized, step-by-step approach is unique and empowers new and would-be authors to make solid decisions throughout their publishing journey. You can find out more about Cheryl and Publishing Possibilities by visiting her site <a href="http://publishinganswers.com/">PublishingAnswers.com</a>. or her blog publishinganswers.blogspot.com</td>
<td><iframe scrolling="no" frameBorder="0" src="http://rcm.amazon.com/e/cm?lt1=_blank&amp;bc1=000000&amp;IS2=1&amp;bg1=FFFFFF&amp;fc1=000000&amp;lc1=0000FF&amp;t=ccusersgroup&amp;o=1&amp;p=8&amp;l=as1&amp;m=amazon&amp;f=ifr&amp;md=10FE9736YVPPT7A0FBG2&amp;asins=0615260802" marginHeight="0" marginWidth="0" style="width: 120px; height: 240px"></iframe></td>
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		<title>Dan Oja: Digital Publishing / Beyond the Printed Page</title>
		<link>http://www.authorsaccess.com/technology/ebooks/dan-oja-digital-publishing-beyond-the-printed-page</link>
		<comments>http://www.authorsaccess.com/technology/ebooks/dan-oja-digital-publishing-beyond-the-printed-page#comments</comments>
		<pubDate>Mon, 13 Jul 2009 20:11:04 +0000</pubDate>
		<dc:creator>Victor Volkman</dc:creator>
				<category><![CDATA[eBooks]]></category>
		<category><![CDATA[Tyler Tichelaar]]></category>

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		<description><![CDATA[<a href="http://www.authorsaccess.com/technology/ebooks/dan-oja-digital-publishing-beyond-the-printed-page" title="Dan Oja: Digital Publishing / Beyond the Printed Page"></a>On July 9th, 2009 Victor R. Volkman and Tyler Tichelaar spoke with digital book guru Dan Oja on how digital and print media are converging. Dan is owner of Media Technics Corporation and has produced more than 200 college computer textbooks &#8230;<p class="read-more"><a href="http://www.authorsaccess.com/technology/ebooks/dan-oja-digital-publishing-beyond-the-printed-page">Read more &#187;</a></p>]]></description>
			<content:encoded><![CDATA[<a href="http://www.authorsaccess.com/technology/ebooks/dan-oja-digital-publishing-beyond-the-printed-page" title="Dan Oja: Digital Publishing / Beyond the Printed Page"></a><table>
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<td>On July 9th, 2009 <a href="http://lovinghealing.com">Victor R. Volkman</a> and <a href="http://superiorbookpromotions.com">Tyler Tichelaar</a> spoke with digital book guru <a href="http://mediatechnicscorp.com">Dan Oja</a> on how digital and print media are converging. Dan is owner of <a href="http://mediatechnicscorp.com">Media Technics Corporation</a> and has produced more than 200 college computer textbooks and is the author of a non-fiction World War II book titled <a href="http://www.amazon.com/gp/product/0981782302/ccusersgroup">Ordinary Heroes: Six Stars in the Window</a>.  He has developed a multimedia book authoring system called BookOn which augments PDF documents with video and other interactive hooks.  Dan spoke with us about how he developed his proprietary system and what he sees for the future of digital publishing beyond the current PDF and Kindle paradigms.</td>
<td><a href="http://mediatechnicscorp.com"><img border="0" width="154" src="http://audio.authorsaccess.com/podcasts/DanOja.jpg" height="200" style="width: 154px; height: 200px" /></a></td>
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<td>Dan Oja was born in Ishpeming, Michigan and attended Ishpeming High School and Northern Michigan University. He has been working with computers since the early days of personal computers, back to the days of CP/M and the Apple II. Dan has written numerous computer programs including the BookOn digital publishing system. Dan currently lives in St. Thomas, US Virgin Islands with his wife and co-author, June Parsons.</td>
<td><iframe scrolling="no" frameBorder="0" src="http://rcm.amazon.com/e/cm?lt1=_blank&amp;bc1=000000&amp;IS2=1&amp;bg1=FFFFFF&amp;fc1=000000&amp;lc1=0000FF&amp;t=ccusersgroup&amp;o=1&amp;p=8&amp;l=as1&amp;m=amazon&amp;f=ifr&amp;md=10FE9736YVPPT7A0FBG2&amp;asins=0981782302" marginHeight="0" marginWidth="0" style="width: 120px; height: 240px"></iframe></td>
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<p><a target="_blank" href="http://audio.authorsaccess.com/podcasts/DanOja.mp3"><font color="#cc0000">Listen to the PodCast!</font></a> <a target="_blank" href="http://audio.authorsaccess.com/podcasts/DanOja.mp3"><img border="0" align="middle" width="58" src="http://lovinghealing.com/covers/podcast.gif" height="15" style="width: 58px; height: 15px" /></a> <a href="http://www.authorsaccess.com/rss"><img border="0" src="http://lovinghealing.com/covers/rss.gif" /></a><a href="javascript:void(0)" onclick="window.open('http://www.pupuplatters.com/pupuplayer/pro/pupuplayer_pro.php?id=300', 'linkname', 'height=235, width=450, scrollbars=no')"><img border="0" src="http://www.pupuplatters.com/pupuplayer/buttons/button1.gif" alt="PupuPlayer PRO" /></a><a href="http://twitter.com/vvolkman"><img border="0" src="http://lovinghealing.com/covers/twitter.gif" /></a></p>
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		<title>Pete Masterson &#8211; Everything You Always Wanted to Know About Subsidy Publishing&#8230;</title>
		<link>http://www.authorsaccess.com/publishers-resources/pete-masterson-everything-you-always-wanted-to-know-about-subsidy-publishing</link>
		<comments>http://www.authorsaccess.com/publishers-resources/pete-masterson-everything-you-always-wanted-to-know-about-subsidy-publishing#comments</comments>
		<pubDate>Thu, 28 May 2009 15:08:52 +0000</pubDate>
		<dc:creator>Victor Volkman</dc:creator>
				<category><![CDATA[Print On Demand (POD)]]></category>
		<category><![CDATA[Publishers Resources]]></category>
		<category><![CDATA[Subsidy Publishing]]></category>

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		<description><![CDATA[<a href="http://www.authorsaccess.com/publishers-resources/pete-masterson-everything-you-always-wanted-to-know-about-subsidy-publishing" title="Pete Masterson - Everything You Always Wanted to Know About Subsidy Publishing&#8230;"></a>On May 21st, 2009, Irene Watson and Victor R. Volkman interviewed Pete Masterson, veteran book designer, publisher, and owner of Aeonix Publishing Group. We had a wide-ranging discussion of all things vanity press, subsidy publishing, co-publishing, and employing a &#8220;self-publishing&#8221; company.  &#8230;<p class="read-more"><a href="http://www.authorsaccess.com/publishers-resources/pete-masterson-everything-you-always-wanted-to-know-about-subsidy-publishing">Read more &#187;</a></p>]]></description>
			<content:encoded><![CDATA[<a href="http://www.authorsaccess.com/publishers-resources/pete-masterson-everything-you-always-wanted-to-know-about-subsidy-publishing" title="Pete Masterson - Everything You Always Wanted to Know About Subsidy Publishing&#8230;"></a><table>
<tr>
<td>On May 21st, 2009, <a href="http://irenewatson.com">Irene Watson</a> and <a href="http://lovinghealing.com">Victor R. Volkman</a> interviewed Pete Masterson, veteran book designer, publisher, and owner of <a href="http://www.aeonix.com/">Aeonix Publishing Group</a>. We had a wide-ranging discussion of all things vanity press, subsidy publishing, co-publishing, and employing a &#8220;self-publishing&#8221; company.  Key discussion points included:</p>
<ul>
<li>The pros and cons of traditional large or medium sized commercial trade publishers.</li>
<li>The pros (very few) and cons (many many) of subsidy publishers (or &#8220;self-publishing companies&#8221; as they&#8217;re calling themselves these days).</li>
<li>Discuss the pros and cons of a do it yourself self-publishing process &#8212; with or without help from a book coach, packager, etc.</li>
</ul>
</td>
<td><a href="http://www.aeonix.com/"><img border="0" width="149" src="http://audio.authorsaccess.com/podcasts/PeteMasterson.jpg" height="200" style="width: 149px; height: 200px" /></a></td>
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<td>Pete Masterson is the author of <a href="http://www.amazon.com/dp/0966981901/ccusersgroup">Book Design and Production: A Guide for Authors and Publishers</a>. He founded <a href="http://www.aeonix.com/">Aeonix Publishing Group </a>in 1997 after having owned a print shop, managed a book oriented typesetting service doing work for large and medium sized publishers, and after managing the publications and graphic production contractor at NASA Ames Research Center.He is a publishing consultant, book designer, and cover designer &#8212; he is accepting a limited number of new clients. During his career he pioneered POD production for price list publications at Southern Pacific Railroad, and was an early participant with desk top publishing in a print shop setting. He has supervised production of more than 1000 publications. Currently, he is focusing on sales of his book and in sharing his publishing knowledge with the independent publishing community</td>
<td><a href="http://www.amazon.com/dp/0966981901/ccusersgroup"><img border="0" width="143" src="http://audio.authorsaccess.com/podcasts/PeteMastersonBook.jpg" alt="Book Design and Production" height="200" style="width: 143px; height: 200px" title="Book Design and Production" /></a></td>
</tr>
</table>
<p><a target="_blank" href="http://audio.authorsaccess.com/podcasts/PeteMasterson.mp3"><font color="#cc0000">Listen to the PodCast!</font></a> <a target="_blank" href="http://audio.authorsaccess.com/podcasts/PeteMasterson.mp3"><img border="0" align="middle" width="58" src="http://lovinghealing.com/covers/podcast.gif" height="15" style="width: 58px; height: 15px" /></a> <a href="http://www.authorsaccess.com/rss"><img border="0" src="http://lovinghealing.com/covers/rss.gif" /></a><a href="javascript:void(0)" onclick="window.open('http://www.pupuplatters.com/pupuplayer/pro/pupuplayer_pro.php?id=300', 'linkname', 'height=235, width=450, scrollbars=no')"><img border="0" src="http://www.pupuplatters.com/pupuplayer/buttons/button1.gif" alt="PupuPlayer PRO" /></a><a href="http://twitter.com/vvolkman"><img border="0" src="http://lovinghealing.com/covers/twitter.gif" /></a></p>
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		<title>Edna Washington &#8211; What Every Author Must Know About Accounting</title>
		<link>http://www.authorsaccess.com/publishers-resources/edna-washington-what-every-author-must-know-about-accounting</link>
		<comments>http://www.authorsaccess.com/publishers-resources/edna-washington-what-every-author-must-know-about-accounting#comments</comments>
		<pubDate>Tue, 12 May 2009 18:48:27 +0000</pubDate>
		<dc:creator>Victor Volkman</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Edna Washington]]></category>
		<category><![CDATA[Publishers Resources]]></category>
		<category><![CDATA[Self-Publishing]]></category>

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		<description><![CDATA[<a href="http://www.authorsaccess.com/publishers-resources/edna-washington-what-every-author-must-know-about-accounting" title="Edna Washington - What Every Author Must Know About Accounting"></a>On May 8, 2009 Victor R. Volkman and Tyler R. Tichelaar spoke with computer training and accounting expert Edna Washington of Washington Consultants, LLC.  We previously recorded Edna at the 2008 Motown Writer&#8217;s Conference but response was so great that &#8230;<p class="read-more"><a href="http://www.authorsaccess.com/publishers-resources/edna-washington-what-every-author-must-know-about-accounting">Read more &#187;</a></p>]]></description>
			<content:encoded><![CDATA[<a href="http://www.authorsaccess.com/publishers-resources/edna-washington-what-every-author-must-know-about-accounting" title="Edna Washington - What Every Author Must Know About Accounting"></a><table>
<tr>
<td>On May 8, 2009 <a href="http://lovinghealing.com">Victor R. Volkman</a> and <a href="http://superiorbookpromotions.com">Tyler R. Tichelaar</a> spoke with computer training and accounting expert Edna Washington of <a href="http://washingtonconsultants.bravehost.com">Washington Consultants, LLC</a>.  We previously recorded Edna at the 2008 Motown Writer&#8217;s Conference but response was so great that we invited her on for a full 40 minutes of Q&amp;A about business records, taxes, and structuring your company. Edna Washington is a workshop presenter and has over 15 years accounting and computer experience. We grilled her on a variety of common startup questions incuding:</p>
<ul>
<li>Do I want to be a proprietor or a corporation?</li>
<li>How do I setup my business so it is properly recognized?</li>
<li>How can I amortize a large book printing over several years?</li>
<li>Do I need QuickBooks to manage by business?</li>
<li>What are 1099s and when do I give or receive them?</li>
<li>How can I draw money from the business?</li>
<li>What is the &#8220;home office&#8221; expense and can I claim it?</li>
<li>What types of deductions are commonly missed by authors?</li>
</ul>
</td>
<td><a href="http://washingtonconsultants.bravehost.com/"><img border="0" width="173" src="http://audio.authorsaccess.com/podcasts/EdnaWashington.jpg" alt="Edna Washington" height="200" style="width: 173px; height: 200px" title="Edna Washington" /></a></td>
</tr>
<tr>
<td>Edna is the owner of <a href="http://washingtonconsultants.bravehost.com/">Washington Consultants, LLC </a>in Detroit, Michigan. She attended University of Missouri at St. Louis. Washington Consultants provides accounting and computer services to small businesses. They also offer computer skills training for youth and adults. Mrs. Washington also volunteers with youth organizations to help young people succeed in life. She believes in giving back to her community. She believes that our youth just need to be encouraged and shown that there is a world to be conquered</td>
<td><iframe scrolling="no" frameBorder="0" src="http://rcm.amazon.com/e/cm?t=ccusersgroup&amp;o=1&amp;p=8&amp;l=as1&amp;asins=B001ECGT8A&amp;md=10FE9736YVPPT7A0FBG2&amp;fc1=000000&amp;IS2=1&amp;lt1=_blank&amp;m=amazon&amp;lc1=0000FF&amp;bc1=000000&amp;bg1=FFFFFF&amp;f=ifr" marginHeight="0" marginWidth="0" style="width: 120px; height: 240px"></iframe></td>
</tr>
</table>
<p><a target="_blank" href="http://audio.authorsaccess.com/podcasts/EdnaWashington2.mp3"><font color="#cc0000">Listen to the PodCast!</font></a> <a target="_blank" href="http://audio.authorsaccess.com/podcasts/EdnaWashington2.mp3"><img border="0" align="middle" width="58" src="http://lovinghealing.com/covers/podcast.gif" height="15" style="width: 58px; height: 15px" /></a> <a href="http://www.authorsaccess.com/rss"><img border="0" src="http://lovinghealing.com/covers/rss.gif" /></a><a href="javascript:void(0)" onclick="window.open('http://www.pupuplatters.com/pupuplayer/pro/pupuplayer_pro.php?id=300', 'linkname', 'height=235, width=450, scrollbars=no')"><img border="0" src="http://www.pupuplatters.com/pupuplayer/buttons/button1.gif" alt="PupuPlayer PRO" /></a><a href="http://twitter.com/vvolkman"><img border="0" src="http://lovinghealing.com/covers/twitter.gif" /></a></p>
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		<title>2009 Book Marketing Roundtable &#8211; Part I</title>
		<link>http://www.authorsaccess.com/podcasts/volkman-watson-and-tichelaar-2009-book-marketing-roundtable</link>
		<comments>http://www.authorsaccess.com/podcasts/volkman-watson-and-tichelaar-2009-book-marketing-roundtable#comments</comments>
		<pubDate>Tue, 17 Mar 2009 18:19:45 +0000</pubDate>
		<dc:creator>Victor Volkman</dc:creator>
				<category><![CDATA[Irene Watson]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[podcasts]]></category>
		<category><![CDATA[Self-Publishing]]></category>
		<category><![CDATA[Tyler Tichelaar]]></category>
		<category><![CDATA[Victor Volkman]]></category>

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		<description><![CDATA[<a href="http://www.authorsaccess.com/podcasts/volkman-watson-and-tichelaar-2009-book-marketing-roundtable" title="2009 Book Marketing Roundtable - Part I"></a>On March 16th, 2009 we convened the 2009 Book Marketing Roundtable to talk about industry &#8220;best practices&#8221; with authors, marketing experts, and publishers Irene Watson of Reader Views, Tyler Tichelaar of Superior Book Promotions and Victor R. Volkman of Loving &#8230;<p class="read-more"><a href="http://www.authorsaccess.com/podcasts/volkman-watson-and-tichelaar-2009-book-marketing-roundtable">Read more &#187;</a></p>]]></description>
			<content:encoded><![CDATA[<a href="http://www.authorsaccess.com/podcasts/volkman-watson-and-tichelaar-2009-book-marketing-roundtable" title="2009 Book Marketing Roundtable - Part I"></a><table>
<tr>
<td>On March 16th, 2009 we convened the 2009 Book Marketing Roundtable to talk about industry &#8220;best practices&#8221; with authors, marketing experts, and publishers Irene Watson of <a href="http://readerviews.com">Reader Views</a>, Tyler Tichelaar of <a href="http://superiorbookpromotions.com">Superior Book Promotions</a> and Victor R. Volkman of<a href="http://lovinghealing.com"> Loving Healing Press, Inc</a>. This is a free-for-all discussion on many critical book marketing aspects including: Amazon launches, online author readings and podcasts, editing and proofing, awards programs, book giveaways, author and publisher associations, blog book tours</td>
<td rowSpan="2"><iframe scrolling="no" frameBorder="0" src="http://rcm.amazon.com/e/cm?t=ccusersgroup&amp;o=1&amp;p=8&amp;l=as1&amp;asins=1932690980&amp;md=10FE9736YVPPT7A0FBG2&amp;fc1=000000&amp;IS2=1&amp;lt1=_blank&amp;m=amazon&amp;lc1=0000FF&amp;bc1=000000&amp;bg1=FFFFFF&amp;f=ifr" marginHeight="0" marginWidth="0" style="width: 120px; height: 240px"></iframe></td>
</tr>
<tr>
<td>Irene Watson is author of The Sitting Swing: Finding the Wisdom to Know the Difference, the proprietor of <a href="http://readerviews.com">Reader Views Inc</a>., Blogging Authors dot com, <a href="http://insidescooplive.com">Inside Scoop Live</a>, and many other publicity and marketing related activities. Tyler Tichelaar is the owner of Marquette Fiction and author of the Marquette Trilogy, a saga of 150 years on the shores of Lake Superior, and is the proprietor of <a href="http://superiorbookpromotions.com">Superior Book Promotions</a>, a full-service literary and editorial consulting firm. Victor R. Volkman is the publisher behind <a href="http://lovinghealing.com">Loving Healing Press Inc.</a> and <a href="http://modernhistorypress.com">Modern History Press </a>and publishes a full line of books on trauma recovery, personal growth, and coping with disabilities as well as the editor of numerous anthologies including <a href="http://reflectionsofvietnam.com">More Than A Memory: Reflections of Viet Nam</<br />
a></td>
</tr>
</table>
<p><a target="_blank" href="http://audio.authorsaccess.com/podcasts/MarketingRoundtable_Part1.mp3"><font color="#cc0000">Listen to the PodCast!</font></a> <a target="_blank" href="http://audio.authorsaccess.com/podcasts/MarketingRoundtable_Part1.mp3"><img border="0" align="middle" width="58" src="http://lovinghealing.com/covers/podcast.gif" height="15" style="width: 58px; height: 15px" /></a> <a href="http://www.authorsaccess.com/rss"><img border="0" src="http://lovinghealing.com/covers/rss.gif" /></a><a href="javascript:void(0)" onclick="window.open('http://www.pupuplatters.com/pupuplayer/pro/pupuplayer_pro.php?id=300', 'linkname', 'height=235, width=450, scrollbars=no')"><img border="0" src="http://www.pupuplatters.com/pupuplayer/buttons/button1.gif" alt="PupuPlayer PRO" /></a><a href="http://twitter.com/vvolkman"><img border="0" src="http://lovinghealing.com/covers/twitter.gif" /></a></p>
<table>
<tr>
<td><strong>Sites mentioned on today&#8217;s show (for your clicking pleasure)</strong></p>
<li><a href="http://podiobooks.com">podiobooks.com</a></li>
<li>plantronics headset (at right)</li>
<li><a href="http://audacity.org">Audacity (free audio editor)</a></li>
<li><a href="http://goldwave.com">Goldwave (shareware audio editor)</a></li>
<li><a href="http://LibraryThing.com">LibraryThing</a></li>
<li><a href="http://www.aaww.org/aaww_awards.html">Asian American Literary Awards</a></li>
<li><a href="http://kjmaclean.com">The Vibrational Universe (Ken MacLean)</a></li>
<li><a href="http://meetup.com">MeetUp.com</a></li>
<li><a href="http://parentreviewers.com">ParentReviewers.com</a></li>
<li><a href="http://www.spannet.org,">Small Publishers and Authors Network (SPAN)</a></li>
<li><a href="http://ibpa.com">Independent Book Publishers and AUthors (IBPA)</a></li>
<li><a href="http://uppaa.org">Upper Peninsula Publishers and Authors Association (UPPAA)</a></li>
<li><a href="http://mwn.homestead.com/">Motown Writer&#8217;s Network</a></li>
</td>
<td><iframe scrolling="no" frameBorder="0" src="http://rcm.amazon.com/e/cm?t=ccusersgroup&amp;o=1&amp;p=8&amp;l=as1&amp;asins=B001UXBJBA&amp;md=10FE9736YVPPT7A0FBG2&amp;fc1=000000&amp;IS2=1&amp;lt1=_blank&amp;m=amazon&amp;lc1=0000FF&amp;bc1=000000&amp;bg1=FFFFFF&amp;f=ifr" marginHeight="0" marginWidth="0" style="width: 120px; height: 240px"></iframe></td>
</tr>
</table>
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		<title>Victor R. Volkman &#8211; Lighting a fire with eBooks on Amazon Kindle 2</title>
		<link>http://www.authorsaccess.com/publishers-resources/victor-r-volkman-lighting-a-fire-with-ebooks-on-amazon-kindle-2</link>
		<comments>http://www.authorsaccess.com/publishers-resources/victor-r-volkman-lighting-a-fire-with-ebooks-on-amazon-kindle-2#comments</comments>
		<pubDate>Sat, 07 Mar 2009 15:00:07 +0000</pubDate>
		<dc:creator>Victor Volkman</dc:creator>
				<category><![CDATA[Amazon.com]]></category>
		<category><![CDATA[eBooks]]></category>
		<category><![CDATA[Guests]]></category>
		<category><![CDATA[Kindle]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Publishers Resources]]></category>
		<category><![CDATA[Self-Publishing]]></category>
		<category><![CDATA[Victor Volkman]]></category>

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		<description><![CDATA[<a href="http://www.authorsaccess.com/publishers-resources/victor-r-volkman-lighting-a-fire-with-ebooks-on-amazon-kindle-2" title="Victor R. Volkman - Lighting a fire with eBooks on Amazon Kindle 2"></a>On March 4th, 2009 Irene Watson interviewed publisher, author, and editor Victor R. Volkman about the Amazon Kindle eBook reader platform and how to publish on it. Victor is the President of Loving Healing Press Inc. and its newest imprint &#8230;<p class="read-more"><a href="http://www.authorsaccess.com/publishers-resources/victor-r-volkman-lighting-a-fire-with-ebooks-on-amazon-kindle-2">Read more &#187;</a></p>]]></description>
			<content:encoded><![CDATA[<a href="http://www.authorsaccess.com/publishers-resources/victor-r-volkman-lighting-a-fire-with-ebooks-on-amazon-kindle-2" title="Victor R. Volkman - Lighting a fire with eBooks on Amazon Kindle 2"></a><table>
<tr>
<td>On March 4th, 2009 <a href="http://irenewatson.com">Irene Watson</a> interviewed publisher, author, and editor Victor R. Volkman about the Amazon Kindle eBook reader platform and how to publish on it. Victor is the President of <a href="http://lovinghealing.com">Loving Healing Press Inc.</a> and its newest imprint <a href="http://modernhistorypress.com">Modern History Press</a>. In this wide ranging discussion, we cover key points including:</p>
<ul>
<li>What is the Amazon Kindle?</li>
<li>How many Kindles are out there?</li>
<li>How many books are really available on the Kindle?</li>
<li>Can self-publishers and small presses really compete on the Kindle platform?</li>
<li>What kind of conversions issues are there for people doing the work?</li>
<li>What’s New with the Kindle 2 product “refresh”?</li>
<li>What is the big deal about the new text-to-speech feature that reads books to you?</li>
<li>How much are Kindle books and how much do I make as the author or publisher?</li>
</ul>
</td>
<td><iframe scrolling="no" frameBorder="0" src="http://rcm.amazon.com/e/cm?t=ccusersgroup&amp;o=1&amp;p=8&amp;l=as1&amp;asins=B00154JDAI&amp;fc1=000000&amp;IS2=1&amp;lt1=_blank&amp;m=amazon&amp;lc1=0000FF&amp;bc1=000000&amp;bg1=FFFFFF&amp;f=ifr" marginHeight="0" marginWidth="0" style="width: 120px; height: 240px"></iframe></td>
</tr>
<tr>
<td>Victor R. Volkman began his writing career in the late 1980s writing for computer programming journals such as “Windows Developer’s Journal,” and many other print publications that have been obsoleted since the web was born. He authored two computer programming books in the mid-1990s before finding out that writing for Fortune 500 companies was not terribly profitable. In 2003, he formed <a href="http://lovinghealing.com">Loving Healing Press</a> out of a community project in the Self-Expression and Leadership Program at Landmark Education. Since then, LHP has gone on to publish dozens of cutting-edge books that promote its mission of “redefining what is possible for healing mind and spirit.” As such, he has produced a series of books on <a href="http://tirbook.com">Traumatic Incident Reduction </a>as well as empowering other authors in a wide range of helping areas including trauma recovery, self-esteem, physical disabilities, personal growth, and much more. He produces regular podcasts for “<br />
Authors Access,” and the “Unbreak Your Health” show. In 2007, LHP spun off a new imprint <a href="http://modernhistorypress.com">Modern History Press </a>dedicated to empowering authors to speak about surviving conflict and seeking identity in modern times. When not publishing, he enjoys spending time with his wife <a href="http://marianvolkman">Marian K. Volkman</a>, a formidable author in her own right.</td>
<td><iframe scrolling="no" frameBorder="0" src="http://rcm.amazon.com/e/cm?t=ccusersgroup&amp;o=1&amp;p=8&amp;l=as1&amp;asins=1932690980&amp;fc1=000000&amp;IS2=1&amp;lt1=_blank&amp;m=amazon&amp;lc1=0000FF&amp;bc1=000000&amp;bg1=FFFFFF&amp;f=ifr" marginHeight="0" marginWidth="0" style="width: 120px; height: 240px"></iframe></td>
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</table>
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<p style="margin: 0in 0in 0pt 0.5in; text-indent: -0.25in" class="MsoListParagraphCxSpFirst"><strong><span><span><font face="Calibri"><span id="more-131"></span> </font></span></span></strong></p>
<p><strong><span><span><font face="Calibri">1.</font><span style="font: 7pt 'Times New Roman'">       </span></span></span></strong><strong><font face="Calibri">What is the Amazon Kindle?</font></strong><font face="Calibri"> </font></p>
<p><font face="Calibri">The Amazon Kindle ebook reader was released on November 21st, 2007, just a few days shy of Black Friday. The first production run was sold out in 5.5 hours after the announcement according to CEO Jeff Bezos. Shortly thereafter, it could be found on eBay for $100 over list price.</font></p>
<p style="margin: 0in 0in 0pt 0.5in" class="MsoListParagraphCxSpMiddle"><font face="Calibri">The first generation Kindle was ridiculed by computer the industry wags branding it with various epithets from ugly<span>  </span>to zany<span>  </span>to “a bit sad” . That hasn’t discouraged consumers, who have been wanting something like this for a decade or more: an eBook reader that made sense. They’ve been voting with their pocketbooks to the tune of 6% of Amazon total book revenues . The Kindle can deliver your blogs and newspapers to you without ever leaving the comfort of your own bed—not even your dog can do that for you.</font></p>
<p style="margin: 0in 0in 0pt 0.5in" class="MsoListParagraphCxSpMiddle"><font face="Calibri">Since its release at a hefty retail price of $399, they’ve since come down about 10% to $359 and this price held even through the introduction of the revamped “Amazon Kindle 2”.</font></p>
<p style="margin: 0in 0in 0pt 0.5in" class="MsoListParagraphCxSpMiddle">&nbsp;</p>
<p><strong><span><span><font face="Calibri">2.</font><span style="font: 7pt 'Times New Roman'">       </span></span></span></strong><strong><font face="Calibri">How many Kindles are out there?<span>  </span></font></strong></p>
<p style="margin: 0in 0in 0pt 0.5in" class="MsoListParagraphCxSpMiddle"><font face="Calibri">There are not publically released figures but analysts say based on similar electronic products, they would have had to have manufactured 50,000 units of Kindle version 1 to get that pricepoint.</font></p>
<p><strong><span><span><font face="Calibri">3.</font><span style="font: 7pt 'Times New Roman'">       </span></span></span></strong><strong><font face="Calibri">How many books are really available on the Kindle?</font></strong></p>
<p style="margin: 0in 0in 0pt 0.5in" class="MsoListParagraphCxSpMiddle"><font face="Calibri">The Kindle launched with 90,000 titles and by all accounts has accelerated to a growth rate of 10,000 titles per month. As of June 2008, there were 130,000 titles online. The most recent report puts total book titles at 240,000. Now, to put that into perspective, the current output of the book industry is roughly that many titles per year and by contrast the Library of Congress receives 500,000 items per year and has 32 million books in its collection.</font></p>
<p><strong><span><span><font face="Calibri">4.</font><span style="font: 7pt 'Times New Roman'">       </span></span></span></strong><strong><font face="Calibri">Can self-publishers and small presses really compete on the Kindle platform?</font></strong></p>
<p style="margin: 0in 0in 0pt 0.5in" class="MsoListParagraphCxSpMiddle"><font face="Calibri">Now I’m going to say something really controversial: the Kindle has leveled the playing field for self-published authors and small presses in a way that has not been since the introduction of the Internet itself. There is no fee for authors to get their books up on Kindle; once they are on Kindle they look just the “same” as all other books by any of hundreds of other publishers. Yes there are some apocryphal success stories of people selling 20,000 copies on Kindle, but the average Kindle title probably moves a hundred copies of itself per year. It’s a revenue stream that’s only going to grow. Also, consider that Kindle users can download a free preview of your book. That itself could result in a sale.</font></p>
<p style="margin: 0in 0in 0pt 0.5in" class="MsoListParagraphCxSpMiddle"><font face="Calibri">You can get onboard yourself as an author through their do-it-yourself site, or you can get an experienced team to optimize the reading experience for you, as is offered by Reader Views</font></p>
<p><strong><span><span><font face="Calibri">5.</font><span style="font: 7pt 'Times New Roman'">       </span></span></span></strong><strong><font face="Calibri">So I can just do my Kindle conversion today, right?</font></strong></p>
<p style="margin: 0in 0in 0pt 0.5in" class="MsoListParagraphCxSpMiddle"><font face="Calibri">Not so fast… If you are not a self-published author and your book was published in the last five years, the odds are extremely high that you don’t own your own rights to produce an electronic book.<span>  </span>You need to read your contract very carefully to make sure you haven’t ceded those rights directly or indirectly.<span>  </span>For example, by an all-inclusive clause saying “all formats the publisher wishes to utilize”.<span>  </span>Like every other type of product, development costs time and therefore money.<span>  </span>Less time than putting out a book, but still someone has to be paid to do the work for the publisher.</font></p>
<p><strong><span><span><font face="Calibri">6.</font><span style="font: 7pt 'Times New Roman'">       </span></span></span></strong><strong><font face="Calibri">What kind of conversions issues are there for people doing the work?</font></strong></p>
<p style="margin: 0in 0in 0pt 0.5in" class="MsoListParagraphCxSpMiddle"><font face="Calibri">It turns out that some input file formats are much better than others.<span>  </span>Sadly PDF is the worst of the lot. Unfortunately, most authors have gone past the Word file stage and have made corrections in the PDF stage of production so their Word documents are no longer the best representation of the text.<span>  </span>This is a problem I see over and over.<span>  </span>Word documents are actually relatively painless. PDFs however, generate a whole set of problems including UNICODE characters—a single one will prevent the whole conversion, poor paragraph determination algorithm—resulting in chopped up paragraphs, inability to handle “smart quotes”, often problems with headings misformatted and stray page numbers landing inside the body text. A PDF conversion can take between 2 and 8 hours, even with custom-written tools. And if you fail to do it right, Amazon will refund customers purchases and eve<br />
n kick your title off the site.<span>  </span>I provide a lot of tips and tricks in my new book Authors Access: 30 Success Secrets for Authors and Publishers.</font></p>
<p><strong><span><span><font face="Calibri">7.</font><span style="font: 7pt 'Times New Roman'">       </span></span></span></strong><strong><font face="Calibri">What’s New with the Kindle 2 product “refresh”?</font></strong><font face="Calibri"> </font></p>
<p style="margin: 0in 0in 0pt 0.5in" class="MsoListParagraphCxSpMiddle"><font face="Calibri">The Kindle 2 rebuffs a lot of the criticisms leveled at the first-generation kindle.<span>  </span>It is definitely NOT klunky, weighing in at 10 ounces and 1/3<sup>rd</sup> of an inch thick.<span>  </span>You can’t stuff it in a purse, but it can fit in any type of attaché case.<span>  </span>The first version already had a long battery life but Kindle 2 extends that to 4 days of reading on a single charge.<span>  </span>They can do that because it uses not LCD technology but “electronic ink” which stays put on a single powerup so that battery is pretty much only consumed during page flipping. Of course it still uses the Whispernet, a leased use of so-called 3G cellular networks which gives you access to content with no monthly fees.<span>  </span>It’s now a full fledged MP3 player but that’s not saying much given that you can buy a thumbdrive which is also an MP3 player for about 20 bucks.</font></p>
<p><strong><span><span><font face="Calibri">8.</font><span style="font: 7pt 'Times New Roman'">       </span></span></span></strong><strong><font face="Calibri">What is the big deal about the new text-to-speech feature that reads books to you?</font></strong></p>
<p style="margin: 0in 0in 0pt 0.5in" class="MsoListParagraphCxSpMiddle"><font face="Calibri">I’ll read to you from an article in an issue this week from the Guardian (and I hope they don’t sue me for doing so). </font></p>
<p style="margin: 0in 0in 0pt 0.5in" class="MsoListParagraphCxSpMiddle"><font face="Calibri">The Authors Guild has objected to the Kindle 2&#8242;s text-to-speech feature and Amazon &#8212; which also sells audiobooks &#8212; is giving publishers the ability to stop it working.<span>  </span>Following objections from the Authors Guild in the US, Amazon has caved on the text-to-speech features of the new Kindle 2 ebook reader. It will now enable publishers and authors to disable the text-to-speech (TTS) function if they want. </font></p>
<p style="margin: 0in 0in 0pt 0.5in" class="MsoListParagraphCxSpMiddle"><font face="Calibri">There shouldn&#8217;t be anything controversial about TTS: it&#8217;s been available on personal computers since the 1970s. It&#8217;s important to people who have impaired or no vision, but little used by anyone else. However, the Authors Guild argues that the audio rights for a book are different from the reading rights, even if the audio is provided by a software robot.</font></p>
<p style="margin: 0in 0in 0pt 0.5in" class="MsoListParagraphCxSpMiddle"><font face="Calibri">In “The Kindle Swindle?” an editorial<span>  </span>in The New York Times, Roy Blount Jr, president of the Authors Guild, argues that &#8220;Kindle 2 is not paying anyone for audio rights.&#8221; He says:</font></p>
<p style="margin: 0in 0in 0pt 0.5in" class="MsoListParagraphCxSpMiddle"><font face="Calibri">True, you can already get software that will read aloud whatever is on your computer. But Kindle 2 is being sold specifically as a new, improved, multimedia version of books — every title is an e-book and an audio book rolled into one. And whereas e-books have yet to win mainstream enthusiasm, audio books are a billion-dollar market, and growing. Audio rights are not generally packaged with e-book rights. They are more valuable than e-book rights. Income from audio books helps not inconsiderably to keep authors, and publishers, afloat. </font></p>
<p style="margin: 0in 0in 0pt 0.5in" class="MsoListParagraphCxSpMiddle"><font face="Calibri">You may be thinking that no automated read-aloud function can compete with the dulcet resonance of Jim Dale reading &#8220;Harry Potter&#8221; or of authors, ahem, reading themselves. But the voices of Kindle 2 are quite listenable.</font></p>
<p style="margin: 0in 0in 0pt 0.5in; text-indent: -0.25in" class="MsoListParagraphCxSpMiddle"><strong><span><span><font face="Calibri">9.</font><span style="font: 7pt 'Times New Roman'">       </span></span></span></strong><strong><font face="Calibri">How much are Kindle books and how much do I make as the author or publisher?</font></strong></p>
<p><strong></strong></p>
<p style="margin: 0in 0in 0pt 0.5in" class="MsoListParagraphCxSpMiddle"><font face="Calibri">Most of the books are available at $9.99 although there are always promotional items marked down further to as little as $2.99.<span>  </span>It still seems like a lot of money for me for a book that is locked up in a box.<span>  </span>Amazon rakes off 65% of the price so with a $9.99 book that means the publisher gets $3.50 and the author maybe some percentage of that, such as 50 cents or a dollar if they are very lucky.<span>  </span>Everybody knows that ebooks cost “nothing” to produce so everyone has their hand out to take the profits.<span>  </span>Ebookstores never take less than 50% of the list price for themselves.</font></p>
<p style="margin: 0in 0in 0pt 0.5in" class="MsoListParagraphCxSpMiddle">&nbsp;</p>
<p><strong><span><span><font face="Calibri">10.</font><span style="font: 7pt 'Times New Roman'">   </span></span></span></strong><strong><font face="Calibri">So Kindle 2 should take over the world right?</font></strong></p>
<p style="margin: 0in 0in 0pt 0.5in" class="MsoListParagraphCxSpMiddle"><font face="Calibri">Not so fast… Kindle 2 is maybe a little bit late to the party and still has two strikes against it. First off, it rides against the notion of digital convergence.<span>  </span>This is not some pie-in-the-sky concept but a real trend where content, for example movies, can be shown on your computer, your phone, and your TV seamlessly.<span>  </span>Furthermore, new TVs are coming out with internet connections built-in for Netflix and Amazon video downloads. Kindle is a fully closed platform in that if you buy a “kindle book” from Amazon it will never never ever be readable on your laptop, your TV, or your phone.<span>  </span>That means you gotta lug it with you wherever you go.</font></p>
<p style="margin: 0in 0in 0pt 0.5in" class="MsoListParagraphCxSpMiddle"><font face="Calibri">Second point:<span>  </span>Kindle is going to be under a lot of pressure from the new generation Netbooks. These are tiny computers with a 9 or 10 inch screen that weigh 2 pounds and run Windows XP just like a full-size computer, have wireless internet, webcams, audio, a gigabyte of memory, everything you need.<span>  </span>And they cost less than the Kindle 2.<span>  </span>I just bought one for my wife on sale at Buy.com for under $300.<span>  </span>If you can surf the whole world wide web, do you really want an ebook reader?<span>  </span>This is where Amazon has shot themselves in the foot by not allowing online reading of kindle books.<span>  </span>Its anti-convergence, not pro-convergence.</font></p>
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		<title>Ryan Johnson &#8211; POD Printing Books and Games</title>
		<link>http://www.authorsaccess.com/publishers-resources/ryan-johnson-pod-printing-books-and-games</link>
		<comments>http://www.authorsaccess.com/publishers-resources/ryan-johnson-pod-printing-books-and-games#comments</comments>
		<pubDate>Tue, 11 Nov 2008 16:58:21 +0000</pubDate>
		<dc:creator>Victor Volkman</dc:creator>
				<category><![CDATA[Guests]]></category>
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		<description><![CDATA[<a href="http://www.authorsaccess.com/publishers-resources/ryan-johnson-pod-printing-books-and-games" title="Ryan Johnson - POD Printing Books and Games"></a>Hello and welcome to a special edition of Authors Access Live. This program was recorded in front of a live audience on November 9th 2008 at the 5th Annual Essence of Motown Literary Jam Weekend at the Southern Fires Restaurant &#8230;<p class="read-more"><a href="http://www.authorsaccess.com/publishers-resources/ryan-johnson-pod-printing-books-and-games">Read more &#187;</a></p>]]></description>
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<td>Hello and welcome to a special edition of Authors Access Live. This program was recorded in front of a live audience on November 9th 2008 at the 5th Annual Essence of Motown Literary Jam Weekend at the Southern Fires Restaurant in Detroit Michigan. This event was sponsored by the  the <a href="http://essenceofmotown.com/"><font color="#cc0000">Motown Writers Network</font></a>.  This talk features Ryan Johnson of the <a href="http://www.guildofblades.com/retailgroup.php">Guild of Blades Retail Group</a> talking about POD Printing Books and Games. GOB is the only POD printer in the USA with walk-in service (as opposed to uploading your files to an impersonal web server) and features mixed (color and black-and-white pages) book printing as well as POD card deck printing, both of which are extremely rare in my experience.</td>
<td><a href="http://www.guildofblades.com/retailgroup.php"><img border="0" width="108" src="http://www.guildofblades.com/goblogo.gif" height="108" style="width: 108px; height: 108px" /></a></td>
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<td>The Guild of Blades Publishing Group is a Detroit area based adventure games and entertainment publishing company. Today the company is the publisher of a half dozen unique gaming brands and publishes and distributes more than 100 in print gaming SKUs. These games range from historical and fantasy board games, miniature games, role playing games and general strategy games. Its core brands include the Empires of History line of historical board games, Overlords: Fantast Battlescape Wargame line, Button Wars Tactical Spaceship Combat Game, Worlds of Heroes &amp; Tyrants Fantasy Quest Board Game and Epic Adventure Role Playing Game and Heroes Forever Role Playing Game. The Guild of Blades is also the publisher of a growing catalog of electronic downloadable PDF games with brands such as Grunt 3rd Edition Fantasy Miniature Battles, Dark Realms Role Playing Universe, Risk Variants, G-spot Games&#8217;s adult humor products and e-product versions of select print games. More recent major expansion programs include the<br />
 Guild&#8217;s launch of the Empires of History Online Gaming Network, a growing network of turn based multi-player online strategy computer games plus the Guild of Blades Fiction Group</td>
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</table>
<p><a target="_blank" href="http://audio.authorsaccess.com/podcasts/RyanJohnson.mp3"><font color="#cc0000">Listen to the PodCast!</font></a> <a target="_blank" href="http://audio.authorsaccess.com/podcasts/RyanJohnson.mp3"><img border="0" align="middle" width="58" src="http://lovinghealing.com/covers/podcast.gif" height="15" style="width: 58px; height: 15px" /></a> <a href="http://www.authorsaccess.com/rss"><img border="0" src="http://lovinghealing.com/covers/rss.gif" /></a></p>
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		<title>Edna Washington &#8211; Using QuickBooks with Publishers in Mind</title>
		<link>http://www.authorsaccess.com/authors-resources/edna-washington-using-quickbooks-with-publishers-in-mind</link>
		<comments>http://www.authorsaccess.com/authors-resources/edna-washington-using-quickbooks-with-publishers-in-mind#comments</comments>
		<pubDate>Sun, 09 Nov 2008 20:35:27 +0000</pubDate>
		<dc:creator>Victor Volkman</dc:creator>
				<category><![CDATA[Authors Resources]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Edna Washington]]></category>
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		<description><![CDATA[<a href="http://www.authorsaccess.com/authors-resources/edna-washington-using-quickbooks-with-publishers-in-mind" title="Edna Washington - Using QuickBooks with Publishers in Mind"></a>Hello and welcome to a special edition of Authors Access Live. This program was recorded in front of a live audience on November 9th 2008 at the 5th Annual Essence of Motown Literary Jam Weekend at the Southern Fires Restaurant &#8230;<p class="read-more"><a href="http://www.authorsaccess.com/authors-resources/edna-washington-using-quickbooks-with-publishers-in-mind">Read more &#187;</a></p>]]></description>
			<content:encoded><![CDATA[<a href="http://www.authorsaccess.com/authors-resources/edna-washington-using-quickbooks-with-publishers-in-mind" title="Edna Washington - Using QuickBooks with Publishers in Mind"></a><table>
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<td>Hello and welcome to a special edition of Authors Access Live. This program was recorded in front of a live audience on November 9th 2008 at the 5th Annual Essence of Motown Literary Jam Weekend at the Southern Fires Restaurant in Detroit Michigan. This event was sponsored by the  the <a href="http://essenceofmotown.com">Motown Writers Network</a>.  This talk features <a href="http://washingtonconsultants.bravehost.com/">Edna Washington </a>of Washington Consultants with over 15 years accounting and computer experience. Washington Consultants provides accounting and computer services to small businesses. Computer skills training for youth and adults is also a service offered by Washington Consultants.</td>
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		<title>30 Success Secrets for Authors &amp; Publishers &#8211; On Sale Now!</title>
		<link>http://www.authorsaccess.com/authors-resources/30-success-secrets-for-authors-publishers-on-sale-now</link>
		<comments>http://www.authorsaccess.com/authors-resources/30-success-secrets-for-authors-publishers-on-sale-now#comments</comments>
		<pubDate>Wed, 29 Oct 2008 15:46:58 +0000</pubDate>
		<dc:creator>Victor Volkman</dc:creator>
				<category><![CDATA[Authors Resources]]></category>
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		<description><![CDATA[<a href="http://www.authorsaccess.com/authors-resources/30-success-secrets-for-authors-publishers-on-sale-now" title="30 Success Secrets for Authors &amp; Publishers - On Sale Now!"></a>Authors Access proudly announces our first collaborative book:  Authors Access: 28 Success Secrets for Authors and Publishers, Ed. by Irene Watson, Tyler Tichelaar, and Victor R. Volkman.  This book contains the distilled wisdom of two dozen guests to the Authors &#8230;<p class="read-more"><a href="http://www.authorsaccess.com/authors-resources/30-success-secrets-for-authors-publishers-on-sale-now">Read more &#187;</a></p>]]></description>
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<td>Authors Access proudly announces our first collaborative book:  Authors Access: 28 Success Secrets for Authors and Publishers, Ed. by <a href="http://irenewatson.com/"><font color="#cc0000">Irene Watson</font></a>, <a href="http://superiorbookpromotions.com/"><font color="#cc0000">Tyler Tichelaar</font></a>, and <a href="http://lovinghealing.com/"><font color="#cc0000">Victor R. Volkman</font></a>.  This book contains the distilled wisdom of two dozen guests to the <a href="http://authorsaccess.com/"><font color="#cc0000">Authors Access show </font></a>in an easy-to-read, easy-to-understand reference. Organized into chapters that reflect the lifecycle of your book, ”Authors Access: 28 Success Secrets for Authors and Publishers” lets you learn about best practices and avoid pitfalls in writing, editing, cover design, marketing, book reviews, online presence, genre and children’s books and other key topics.</td>
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<td>Our new book will be officially launched at the <a href="http://essenceofmotown.com/"><font color="#cc0000">5th Annual Essence of Motown Literary Jam Weekend </font></a>(Nov. 6-9, 2008) in Detroit, Michigan (<a href="http://essenceofmotown.com/"><font color="#cc0000">http://essenceofmotown.com/</font></a>) As a special thank-you to everyone who comes out for this event, we’ll include a FREE best-of-Authors Access CD-ROM jam-packed with MP3 files from all our shows for each person who buys a book at this event.</td>
<td><center><strong><font size="2">Includes free<br />
podcast CD-ROM<br />
only when purchased here!</font></strong></p>
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		<title>Tyler Tichelaar &#8211; What Can an Author/Publishers Association do for You?</title>
		<link>http://www.authorsaccess.com/publishers-resources/tyler-tichelaar-what-can-an-authorpublishers-association-do-for-you</link>
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		<pubDate>Wed, 24 Sep 2008 21:21:52 +0000</pubDate>
		<dc:creator>Victor Volkman</dc:creator>
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		<description><![CDATA[<a href="http://www.authorsaccess.com/publishers-resources/tyler-tichelaar-what-can-an-authorpublishers-association-do-for-you" title="Tyler Tichelaar - What Can an Author/Publishers Association do for You?"></a>On Thursday, September 18th, 2008 Irene Watson and Victor R. Volkman spoke with Tyler Tichelaar, author, entrepreneur, and current president of the Upper Peninsula Publishers and Authors Assocation. Tyler R. Tichelaar holds a Ph.D. in Literature from Western Michigan University, &#8230;<p class="read-more"><a href="http://www.authorsaccess.com/publishers-resources/tyler-tichelaar-what-can-an-authorpublishers-association-do-for-you">Read more &#187;</a></p>]]></description>
			<content:encoded><![CDATA[<a href="http://www.authorsaccess.com/publishers-resources/tyler-tichelaar-what-can-an-authorpublishers-association-do-for-you" title="Tyler Tichelaar - What Can an Author/Publishers Association do for You?"></a><table>
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<td>On Thursday, September 18th, 2008 <a href="http://irenewatson.com">Irene Watson </a>and <a href="http://lovinghealing.com">Victor R. Volkman </a>spoke with Tyler Tichelaar, author, entrepreneur, and current president of the <a href="http://www.uppaa.org/">Upper Peninsula Publishers and Authors Assocation</a>. Tyler R. Tichelaar holds a Ph.D. in Literature from Western Michigan University, and Bachelor and Master’s Degrees from Northern Michigan University. He has lectured on writing and literature at Clemson University, the University of Wisconsin, and the University of London as well as at several conferences across the country.  Tyler spoke to us about key aspects of author/publisher associations including:  how does an association get started, what are the differences between regional and national associations, what do people get out of being a member, how can a regional association leverage media and publicity opportunities, how to get involved, and how to host special events/conferences.</td>
<td><a href="http://marquettefiction.com"><img border="0" width="131" src="http://audio.authorsaccess.com/podcasts/TylerTichelaar.jpg" height="150" style="width: 131px; height: 150px" /></a></td>
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<td>Tyler is a regular guest host of Authors Access Internet Radio and Associate Editor at <a href="http://readerviews.com">Reader Views</a>. He is the author of the regionally bestselling Marquette Trilogy, a family saga covering seven generations between 1849-1999 and centering on the pioneers who settled Upper Michigan. The trilogy consists of the novels: “Iron Pioneers,” “The Queen City,” and “Superior Heritage.” He also recently published his fourth novel, “Narrow Lives.”</td>
<td><a href="http://marquettefiction.com"><img border="0" width="130" src="http://www.marquettefiction.com/images/narrow_lives1.jpg" height="193" style="width: 130px; height: 193px" /></a></td>
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		<title>Alice B. Acheson &#8211; Publicity for Pennies</title>
		<link>http://www.authorsaccess.com/marketing/alice-b-acheson-publicity-for-pennies</link>
		<comments>http://www.authorsaccess.com/marketing/alice-b-acheson-publicity-for-pennies#comments</comments>
		<pubDate>Fri, 05 Sep 2008 17:18:01 +0000</pubDate>
		<dc:creator>Victor Volkman</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Nonfiction]]></category>
		<category><![CDATA[Self-Publishing]]></category>
		<category><![CDATA[Tyler Tichelaar]]></category>

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		<description><![CDATA[<a href="http://www.authorsaccess.com/marketing/alice-b-acheson-publicity-for-pennies" title="Alice B. Acheson - Publicity for Pennies"></a>On September 4th, 2008 Tyler Tichelaar and Victor R. Volkman  spoke with publicist and industry veteran Alice B. Acheson about marketing on the cheap. Alice has been an independent marketing and publishing specialist working with large and small publishers since &#8230;<p class="read-more"><a href="http://www.authorsaccess.com/marketing/alice-b-acheson-publicity-for-pennies">Read more &#187;</a></p>]]></description>
			<content:encoded><![CDATA[<a href="http://www.authorsaccess.com/marketing/alice-b-acheson-publicity-for-pennies" title="Alice B. Acheson - Publicity for Pennies"></a><table>
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<td>On September 4th, 2008 <a href="http://superiorbookpromotions.com">Tyler Tichelaar </a>and <a href="http://lovinghealing.com">Victor R. Volkman  </a>spoke with publicist and industry veteran <a href="mailto:AliceBA@aol.com" title="Alice B. Acheson">Alice B. Acheson</a> about marketing on the cheap. Alice has been an independent marketing and publishing specialist working with large and small publishers since 1981.<br />
Alice answered some tough questions including, Is there really any publicity that costs pennies? How do I get started with publicity plans? What are some publicity ideas that truly cost nothing? How can I find organizations interested in hearing me speak? What about awards, postcards, bookmarks, tradeshows, and mailings?</td>
<td><img width="143" src="http://audio.authorsaccess.com/podcasts/AliceBAcheson.jpg" alt="Alice B. Acheson" height="200" style="width: 143px; height: 200px" title="Alice B. Acheson" /></td>
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<td>Alice has worked as both editor and publicist, negotiating book contracts, and selling subsidiary rights. Four recipients of her publicity prowess have appeared simultaneously on the The New York Times bestseller list.She is particularly proud of her efforts for <a href="http://www.amazon.com/Old-Turtle-Douglas-Wood/dp/B00134C1IG/ccusersgroup">OLD TURTLE </a>by Doug Wood, the author&#8217;s first book from a publisher who had never published a children&#8217;s book and never nationally marketed any of their books. It won the American Booksellers Association Book of the Year and sold 800,000 copies prior to its sale to Scholastic. For her efforts Alice was given the Literary Market Place Outside Services Award for Advertising, Promotion, and Publicity.</td>
<td><a href="http://www.amazon.com/Old-Turtle-Douglas-Wood/dp/B00134C1IG/ccusersgroup"><img border="0" width="160" src="http://www.childrenoftheearth.org/Images/covers-recommended-kids-book/old-turtle-book-cover.jpg" height="186" style="width: 160px; height: 186px" /></a></td>
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</table>
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		<title>Jo Virgil &#8211; Getting Your Book into a National Book Store</title>
		<link>http://www.authorsaccess.com/marketing/jo-virgil-getting-your-book-into-a-national-book-store</link>
		<comments>http://www.authorsaccess.com/marketing/jo-virgil-getting-your-book-into-a-national-book-store#comments</comments>
		<pubDate>Thu, 07 Aug 2008 17:51:14 +0000</pubDate>
		<dc:creator>Victor Volkman</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Self-Publishing]]></category>

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		<description><![CDATA[<a href="http://www.authorsaccess.com/marketing/jo-virgil-getting-your-book-into-a-national-book-store" title="Jo Virgil - Getting Your Book into a National Book Store"></a>On Tuesday, August  5th 2008 Irene Watson and Victor R. Volkman spoke with Jo Virgil, Community Relations Manager (CRM) at the Sunset Valley Barnes &#38; Noble store in Austin, TX.  Jo shared the secrets of what it takes to get &#8230;<p class="read-more"><a href="http://www.authorsaccess.com/marketing/jo-virgil-getting-your-book-into-a-national-book-store">Read more &#187;</a></p>]]></description>
			<content:encoded><![CDATA[<a href="http://www.authorsaccess.com/marketing/jo-virgil-getting-your-book-into-a-national-book-store" title="Jo Virgil - Getting Your Book into a National Book Store"></a><table>
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<td>On Tuesday, August  5th 2008 <a href="http://irenewatson.com" title="Irene Watson">Irene Watson</a> and <a href="http://lovinghealing.com" title="Loving Healing Press Inc.">Victor R. Volkman </a>spoke with Jo Virgil, Community Relations Manager (CRM) at the <a href="http://storelocator.barnesandnoble.com/storedetail.do?store=2928">Sunset Valley Barnes &amp; Noble store </a>in Austin, TX.  Jo shared the secrets of what it takes to get a book placed in a bookstore outlet, who to contact to get it in there, what kind of marketing is effective, and how to keep your book on the shelf. Along the way, she busts several cherished myths about the relationship between bookstores and authors.  This is one podcast that EVERY author should listen to. </td>
<td><img border="0" width="163" src="http://audio.authorsaccess.com/podcasts/JoVirgil.jpg" alt="Jo Virgil" height="200" style="width: 163px; height: 200px" title="Jo Virgil" /></td>
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<td>Jo Virgil has served as a Community Relations Manager for Barnes &amp; Noble for many years. She currently works at the Sunset Valley store in South Austin. A major component of her job is working with authors to produce successful events and book signings. She has worked as a feature writer, reporter, and columnist for the Fort Worth Star-Telegram, and loves to dabble in any kind of writing, fiction and non-fiction. She has a Master&#8217;s degree in Journalism with a minor in Environmental Science, reflecting her love of writing as well as her deep appreciation of and respect for nature. She is Vice President of the Board of the <a href="http://www.writersleague.org/">Writers’ League of Texas </a>and also serves on the Board of the <a href="http://www.centraltexastellers.org/">Central Texas Storytelling Guild</a></td>
<td><a href="http://storelocator.barnesandnoble.com/storedetail.do?store=2928"><img border="0" width="312" src="http://images.barnesandnoble.com/pimages/store/photo/lg/2928.jpg" height="240" style="width: 312px; height: 240px" /></a></td>
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</table>
<p><a target="_blank" href="http://audio.authorsaccess.com/podcasts/JoVirgil.mp3"><font color="#cc0000">Listen to the PodCast!</font></a> <a target="_blank" href="http://audio.authorsaccess.com/podcasts/JoVirgil.mp3" title="Jo Virgil podcast"><img border="0" align="middle" width="58" src="http://lovinghealing.com/covers/podcast.gif" height="15" style="width: 58px; height: 15px" /></a></p>
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		<title>Jim and Linda Salisbury &#8211; Smart Self-Publishing Ideas</title>
		<link>http://www.authorsaccess.com/guests/jim-and-linda-salisbury-smart-self-publishing-ideas</link>
		<comments>http://www.authorsaccess.com/guests/jim-and-linda-salisbury-smart-self-publishing-ideas#comments</comments>
		<pubDate>Sun, 20 Jul 2008 02:44:37 +0000</pubDate>
		<dc:creator>Victor Volkman</dc:creator>
				<category><![CDATA[Childrens Books]]></category>
		<category><![CDATA[Guests]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Self-Publishing]]></category>
		<category><![CDATA[Tyler Tichelaar]]></category>

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		<description><![CDATA[<a href="http://www.authorsaccess.com/guests/jim-and-linda-salisbury-smart-self-publishing-ideas" title="Jim and Linda Salisbury - Smart Self-Publishing Ideas"></a>On Thursday, July 17th 2008 Victor R. Volkman and Tyler Tichelaar spoke with Jim and Linda Salisbury of Tabby House press about smart self-publishing ideas: tips and techniques for becoming successful without spending a ton of money. We covered essential knowledge for &#8230;<p class="read-more"><a href="http://www.authorsaccess.com/guests/jim-and-linda-salisbury-smart-self-publishing-ideas">Read more &#187;</a></p>]]></description>
			<content:encoded><![CDATA[<a href="http://www.authorsaccess.com/guests/jim-and-linda-salisbury-smart-self-publishing-ideas" title="Jim and Linda Salisbury - Smart Self-Publishing Ideas"></a><table>
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<td>On Thursday, July 17th 2008 <a href="http://lovinghealing.com">Victor R. Volkman</a> and <a href="http://superiorbookpromotions.com" title="Superior Book Promotions">Tyler Tichelaar </a>spoke with Jim and Linda Salisbury of <a href="http://www.catsmeowbooks.com/">Tabby House </a>press about smart self-publishing ideas: tips and techniques for becoming successful without spending a ton of money. We covered essential knowledge for self-publishers and a lot of specifics about Children&#8217;s Books, a particular area of expertise for Tabby House.  Specifically, how to make your book conform to industry standards (and hence be sell-able), how to understand your market, effective no-cost and low-cost marketing and promotion techniques, and making money outside of the bookstore arena.</td>
<td><a href="http://www.catsmeowbooks.com"><img border="0" width="224" src="http://audio.authorsaccess.com/podcasts/TabbyHousePress.jpg" height="150" style="width: 224px; height: 150px" /></a></td>
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<td>Jim and Linda are authors of “<a href="http://www.amazon.com/dp/188153930X/ccusersgroup">Smart Self-Publishing: An author’s guide to producing a marketable book</a>” now in its third edition. The book has been mentioned in both Newsweek and BottomLine Personal.  Listen up to this podcast and find out how to get a FREE copy of this $16.95 book for just the nominal charge of $6.00.Jim is the publisher at <a href="http://www.catsmeowbooks.com">Tabby House </a>now based in Central Virginia, and was president of the Florida Publishers Association for many years. He and Linda offer self-publishing seminars in libraries, bookstores and for writers’ groups. They are members of FPA, Publishers Association of the South, and Independent Book Publishers Association (formerly Publishers Marketing Association).Linda is the author of the juvenile fiction Bailey Fish Adventure series, which has won four national honors. The sixth book in the series will be out this fall, and she has another environmentally orien<br />
ted children’s book to be released soon. She is a former journalist and a free-lance writer.</td>
<td><a href="http://www.amazon.com/dp/188153930X/ccusersgroup"><img border="0" width="240" src="http://audio.authorsaccess.com/podcasts/smart_self.jpg" height="240" style="width: 240px; height: 240px" /></a></td>
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</table>
<p><a target="_blank" href="http://audio.authorsaccess.com/podcasts/JimAndLindaSalisbury.mp3"><font color="#cc0000">Listen to the PodCast!</font></a> <a target="_blank" href="http://audio.authorsaccess.com/podcasts/JimAndLindaSalisbury.mp3" title="Ken MacLean podcast"><img align="middle" width="58" src="http://lovinghealing.com/covers/podcast.gif" height="15" style="width: 58px; height: 15px" /></a></p>
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		<title>Graham Van Dixhorn and Susan Kendrick &#8211; Creating Powerful Book Covers</title>
		<link>http://www.authorsaccess.com/book-development/graham-van-dixhorn-and-susan-kendrick-creating-powerful-book-covers</link>
		<comments>http://www.authorsaccess.com/book-development/graham-van-dixhorn-and-susan-kendrick-creating-powerful-book-covers#comments</comments>
		<pubDate>Mon, 14 Jul 2008 20:35:28 +0000</pubDate>
		<dc:creator>Victor Volkman</dc:creator>
				<category><![CDATA[Book Design]]></category>
		<category><![CDATA[Book Development]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Self-Publishing]]></category>

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		<description><![CDATA[<a href="http://www.authorsaccess.com/book-development/graham-van-dixhorn-and-susan-kendrick-creating-powerful-book-covers" title="Graham Van Dixhorn and Susan Kendrick - Creating Powerful Book Covers"></a>On Thursday, July  10th 2008  Irene Watson and Victor R. Volkman spoke with publishing consultants Graham van Dixhorn and Susan Kendrick of Write To Your Market about  what makes a powerful book cover and how to transform your book&#8217;s cover into your most &#8230;<p class="read-more"><a href="http://www.authorsaccess.com/book-development/graham-van-dixhorn-and-susan-kendrick-creating-powerful-book-covers">Read more &#187;</a></p>]]></description>
			<content:encoded><![CDATA[<a href="http://www.authorsaccess.com/book-development/graham-van-dixhorn-and-susan-kendrick-creating-powerful-book-covers" title="Graham Van Dixhorn and Susan Kendrick - Creating Powerful Book Covers"></a><table>
<tr>
<td width="500">On Thursday, July  10th 2008  <a href="http://irenewatson.com">Irene Watson </a>and <a href="http://lovinghealing.com">Victor R. Volkman </a>spoke with publishing consultants Graham van Dixhorn and Susan Kendrick of <a href="http://www.writetoyourmarket.com/">Write To Your Market</a> about  what makes a powerful book cover and how to transform your book&#8217;s cover into your most powerful marketing tool. We covered critical aspects of cover design including,</p>
<ul>
<li>Why starting your cover early in the process of creating your book is a good idea.</li>
<li>When should you start marketing your book?</li>
<li>How to build your brand using your book cover.</li>
<li>What are the criteria for a great non-fiction book title and subtitle?</li>
<li>What is involved in obtaining killer endorsements and testimonials?</li>
<li>What if your book has multiple target audiences?</li>
<li>What comes first on a cover, words or design?                                           </li>
</ul>
</td>
<td><a href="http://www.writetoyourmarket.com/"><img border="0" width="170" src="http://audio.authorsaccess.com/podcasts/photosusangraham.jpg" height="141" style="width: 170px; height: 141px" /></a></td>
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<td>Susan Kendrick and Graham Van Dixhorn, of <a href="http://www.writetoyourmarket.com/">Write To Your Market</a>, Inc., help you develop a powerful brand with your book cover so that you can achieve the visibility, recognition, and results of today’s most successful “authorpreneurs.” Their clients report results like selling 125,000 copies of a first book, many based on the title alone. Their clients also use the cover language Susan and Graham create to increase Amazon rankings before their books are released; get national media coverage by the L.A. Times, The New York Times, and USA Today; appear on national TV talk shows, including Dr. Phil and The Today Show; and help them win more than 23 major book awards, including Ben Franklin, IPPY, Foreword Magazine, and DIY.Susan and Graham serve clients across the U.S. and in Canada, England, Europe, and Australia, who are experts in the fields of: health, relationships, business management, and many other topics.</td>
<td><a href="http://www.writetoyourmarket.com/"><img border="0" width="143" src="http://audio.authorsaccess.com/podcasts/writetoyourmarket.jpg" height="55" style="width: 143px; height: 55px" /></a></td>
</tr>
</table>
<p><a target="_blank" href="http://audio.authorsaccess.com/podcasts/VanDixhorn_Kendrick.mp3"><font color="#cc0000">Listen to the PodCast!</font></a> <a target="_blank" href="http://audio.authorsaccess.com/podcasts/VanDixhorn_Kendrick.mp3" title="Ken MacLean podcast"><img align="middle" width="58" src="http://lovinghealing.com/covers/podcast.gif" height="15" style="width: 58px; height: 15px" /></a></p>
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		<title>Gini Scott Graham &#8211; Making Connections: Syndication, Publication, Agents, &#8230;</title>
		<link>http://www.authorsaccess.com/getting-published/gini-scott-graham-making-connections-syndication-publication-agents</link>
		<comments>http://www.authorsaccess.com/getting-published/gini-scott-graham-making-connections-syndication-publication-agents#comments</comments>
		<pubDate>Fri, 11 Apr 2008 16:17:34 +0000</pubDate>
		<dc:creator>Victor Volkman</dc:creator>
				<category><![CDATA[Agents]]></category>
		<category><![CDATA[Getting Published]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Self-Publishing]]></category>

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		<description><![CDATA[<a href="http://www.authorsaccess.com/getting-published/gini-scott-graham-making-connections-syndication-publication-agents" title="Gini Scott Graham - Making Connections: Syndication, Publication, Agents, &#8230;"></a>On April 3rd, 2008, Irene Watson and Victor R. Volkman spoke with author, publicity guru, and connection maker Gini Scott Graham of Making Connections, Gini spoke with us on the all-important subject of doing queries for the purposes of syndication, getting an &#8230;<p class="read-more"><a href="http://www.authorsaccess.com/getting-published/gini-scott-graham-making-connections-syndication-publication-agents">Read more &#187;</a></p>]]></description>
			<content:encoded><![CDATA[<a href="http://www.authorsaccess.com/getting-published/gini-scott-graham-making-connections-syndication-publication-agents" title="Gini Scott Graham - Making Connections: Syndication, Publication, Agents, &#8230;"></a><table>
<tr>
<td>On April 3rd, 2008, <a href="http://irenewatson.com">Irene Watson</a> and <a href="http://lovinghealing.com">Victor R. Volkman</a> spoke with author, publicity guru, and connection maker <a href="http://www.giniscott.com/">Gini Scott Graham</a> of <a href="http://www.makingconnections.biz">Making Connections,</a> Gini spoke with us on the all-important subject of doing queries for the purposes of syndication, getting an agent, selling media rights, and finding a publisher. She has published over 50 books herself and has an extensive background in personal and professional development, problem solving, decision-making, conflict resolution, and interpersonal relationship techniques for over 25 years.<br />
She has gained extensive media interest for previous books, including appearances on <em>Good Morning America, Oprah, Montel Williams, CNN,</em> and hundreds of radio interviews. She has been frequently quoted by the media, such as a recent short piece in <em>Cosmopolitan</em> seeking advice on a workplace conflict.</td>
<td><a href="http://www.makingconnections.biz"><img border="0" width="169" src="http://audio.authorsaccess.com/podcasts/GiniGrahamScott.jpg" alt="Gini Graham Scott" height="200" style="width: 169px; height: 200px" title="Gini Graham Scott" /></a></td>
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<tr>
<td>Dr. Gini Graham Scott, is the Founder and Creative Director for <a href="http://www.makingconnections.biz">Making Connections</a>, a Web-based Internet service that connects clients by – email with publishers, agents, the film industry, the media, the game and toy industry, the music industry and others. The company helps clients write an effective query letter that will be received and read and sends out personalized queries to hard to reach contacts in these fields. The company has had over 1000 clients in the 5 years since it was founded, has been written up in the Wall Street Journal and other publications, and has success stories and kudos from over 250 clients – some who have gotten six figure deals through using the service.</td>
<td><a href="http://www.amazon.com/dp/0814472052/ccusersgroup"><img border="0" width="158" src="http://audio.authorsaccess.com/podcasts/ginibook.gif" height="240" style="width: 158px; height: 240px" /></a></td>
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</table>
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		<title>Debbie Herald &#8211; Writing, publishing, and selling erotica themed books</title>
		<link>http://www.authorsaccess.com/guests/debbie-herald-writing-publishing-and-selling-erotica-themed-books</link>
		<comments>http://www.authorsaccess.com/guests/debbie-herald-writing-publishing-and-selling-erotica-themed-books#comments</comments>
		<pubDate>Fri, 22 Feb 2008 17:30:22 +0000</pubDate>
		<dc:creator>Victor Volkman</dc:creator>
				<category><![CDATA[Debbie Herald]]></category>
		<category><![CDATA[eBooks]]></category>
		<category><![CDATA[Getting Published]]></category>
		<category><![CDATA[Guests]]></category>
		<category><![CDATA[Romance]]></category>

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		<description><![CDATA[<a href="http://www.authorsaccess.com/guests/debbie-herald-writing-publishing-and-selling-erotica-themed-books" title="Debbie Herald - Writing, publishing, and selling erotica themed books"></a>On Thursday, Feb. 21st, 2008 Victor R. Volkman and Tyler Tichelaar spoke with Deborah Herald, the 31-year-old managing editor of Amira Press. She is a published author and enjoys both the process of writing and editing. Debbie shared with us &#8230;<p class="read-more"><a href="http://www.authorsaccess.com/guests/debbie-herald-writing-publishing-and-selling-erotica-themed-books">Read more &#187;</a></p>]]></description>
			<content:encoded><![CDATA[<a href="http://www.authorsaccess.com/guests/debbie-herald-writing-publishing-and-selling-erotica-themed-books" title="Debbie Herald - Writing, publishing, and selling erotica themed books"></a><table>
<tr>
<td>On Thursday, Feb. 21st, 2008 <a href="http://lovinghealing.com">Victor R. Volkman</a> and <a href="http://superiorbookpromotions.com">Tyler Tichelaar </a>spoke with Deborah Herald, the 31-year-old managing editor of <a href="http://amirapress.com">Amira Press</a>. She is a published author and enjoys both the process of writing and editing. Debbie shared with us the secrets of writing erotica, the huge demand and advantage of selling erotica in the e-publishing marketplace, the shades of explictness from &#8220;spicy&#8221; to &#8220;sweet&#8221; (romance), lucrative sub-genres of erotica, and how the publishing and delivery mechanism works</td>
<td><a href="http://amirapress.com"><img border="0" src="http://audio.authorsaccess.com/podcasts/DebbieHerald.jpg" alt="Debbie Herald" style="width: 161px; height: 200px" title="Debbie Herald" height="200" width="161" /></a></td>
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<td>Although Debbie is relatively new to the writing scene, having spent most of her life working with the dually diagnosed adult and juvenile population, it is her hope that she will continue to work in the world of writing for many years to come. Debbie has been with Amira Press for a little under a year, and is thrilled to work with such a wonderful company! She also uses the pseudonymn <a href="http://jordanaryan.tripod.com/">Jordana Ryan</a>.</td>
<td><a href="http://amirapress.com/shop/index.php?main_page=product_info&amp;cPath=2&amp;products_id=19"><img border="0" src="http://audio.authorsaccess.com/podcasts/jordanabook.jpg" style="width: 132px; height: 200px" height="200" width="132" /></a></td>
</tr>
</table>
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		<title>Brad Grochowski &#8211; Selling Books Successfully Online</title>
		<link>http://www.authorsaccess.com/marketing/brad-grochowski-selling-books-successfully-online</link>
		<comments>http://www.authorsaccess.com/marketing/brad-grochowski-selling-books-successfully-online#comments</comments>
		<pubDate>Fri, 08 Feb 2008 18:21:39 +0000</pubDate>
		<dc:creator>Victor Volkman</dc:creator>
				<category><![CDATA[Childrens Books]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Self-Publishing]]></category>

		<guid isPermaLink="false">http://authorsaccess.com/archives/97</guid>
		<description><![CDATA[<a href="http://www.authorsaccess.com/marketing/brad-grochowski-selling-books-successfully-online" title="Brad Grochowski - Selling Books Successfully Online"></a>On Feb. 7th, 2008 Victor R. Volkman and Irene Watson spoke with Brad Grochowski of AuthorsBookshop about what it takes to sell books online. Brad has been running his own online bookstore for several years and it provides many of &#8230;<p class="read-more"><a href="http://www.authorsaccess.com/marketing/brad-grochowski-selling-books-successfully-online">Read more &#187;</a></p>]]></description>
			<content:encoded><![CDATA[<a href="http://www.authorsaccess.com/marketing/brad-grochowski-selling-books-successfully-online" title="Brad Grochowski - Selling Books Successfully Online"></a><table>
<tr>
<td>On Feb. 7th, 2008 <a href="http://lovinghealing.com">Victor R. Volkman</a> and <a href="http://irenewatson.com">Irene Watson </a>spoke with Brad Grochowski of <a href="http://authorsbookshop.com">AuthorsBookshop</a> about what it takes to sell books online. Brad has been running his own online bookstore for several years and it provides many of the same features that Amazon does: blogs, reviews, forums, PDF previews, and complete control of the product detail pages.  We talked about marketing strategies and tactics, how to use your time online effectively, quality and the market perception of independently published books, how we can emulate the success of indie music and films, and why you would choose to self-publish or work with a small press.</td>
<td><a href="http://www.authorsbookshop.com/authorsprofile.php?ai=1"><img width="134" src="http://audio.authorsaccess.com/podcasts/BradGrochowski.jpg" height="182" style="width: 134px; height: 182px" /></a></td>
</tr>
<tr>
<td>Brad Grochowski is a web entrepreneur and programmer, author and actor.  He is the founder of <a href="http://authorsbookshop.com">AuthorsBookshop.com</a>, an online bookstore that specializes in selling independently published books, as well as the website <a href="http://randombookmachine.com">RandomBookMachine.com </a>and the soon to be launched <a href="http://OurLittleBaltimore.com">OurLittleBaltimore.com</a>.  His is also the author of the book The <a href="http://www.authorsbookshop.com/weaknessofdragons?fac=1">Secret Weakness of Dragons and Other Tales a Fairy Whispered In My Ear</a></td>
<td><a href="http://www.authorsbookshop.com/weaknessofdragons/?fac=1"><img border="0" width="200" src="http://www.authorsbookshop.com/covers/0975560603.jpg" alt="The Secret Weakness of Dragons" height="200" style="width: 200px; height: 200px" title="The Secret Weakness of Dragons" /></a></td>
</tr>
</table>
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		<title>Linda Daly &#8211; Book Marketing 101</title>
		<link>http://www.authorsaccess.com/guests/linda-daly-book-marketing-101</link>
		<comments>http://www.authorsaccess.com/guests/linda-daly-book-marketing-101#comments</comments>
		<pubDate>Sat, 29 Dec 2007 19:18:19 +0000</pubDate>
		<dc:creator>Victor Volkman</dc:creator>
				<category><![CDATA[Guests]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Self-Publishing]]></category>

		<guid isPermaLink="false">http://authorsaccess.com/archives/94</guid>
		<description><![CDATA[<a href="http://www.authorsaccess.com/guests/linda-daly-book-marketing-101" title="Linda Daly - Book Marketing 101"></a>Victor R. Volkman presents a special edition of Authors Access recorded live at the Motown Writers Conference on November 9th, 2007 at the Southern Fires restaraunt in Detroit, Michigan.  Our guest is author and publisher Linda Daly, who is also &#8230;<p class="read-more"><a href="http://www.authorsaccess.com/guests/linda-daly-book-marketing-101">Read more &#187;</a></p>]]></description>
			<content:encoded><![CDATA[<a href="http://www.authorsaccess.com/guests/linda-daly-book-marketing-101" title="Linda Daly - Book Marketing 101"></a><table>
<tr>
<td><a href="http://lovinghealing.com" title="Loving Healing Press">Victor R. Volkman</a> presents a special edition of Authors Access recorded live at the <a target="_blank" href="http://mwn.homestead.com/" title="Motown Writers">Motown Writers Conference</a> on November 9th, 2007 at the Southern Fires restaraunt in Detroit, Michigan.  Our guest is author and publisher <a href="http://www.lindadaly.net" title="Linda Daly">Linda Daly</a>, who is also the owner of <a href="http://lightswordpublishing.com">Light Sword Publishing</a>.  Linda brings her hard-won knowledge of book marketing to the table including: developing a visual image, creating flash movies, focusing on your message, and developing concise marketing materials.</td>
<td><a href="http://www.lindadaly.net"><img width="92" src="http://www.lindadaly.net/sitebuilder/images/Picture_067b-92x124.jpg" alt="Linda Daly" height="124" style="width: 92px; height: 124px" title="Linda Daly" /></a></td>
</tr>
<tr>
<td>Light Sword, is a full-service, time-honored, conventional publishing company, dedicated to providing the reader with both fiction and non fiction books from established authors, as well as talented newcomers. The range of genres that we offer, include, but are not limited to:</p>
<ul>
<li>Suspense</li>
<li>Romance</li>
<li>Fantasy</li>
<li>Self-Help</li>
<li>Paranormal</li>
<li>Historical Romance</li>
<li>Mystery</li>
<li>Sci-Fi</li>
<li>Thriller</li>
</ul>
</td>
<td><a href="http://www.amazon.com/dp/0979203015/ccusersgroup"><img width="133" src="http://www.lindadaly.net/sitebuilder/images/newRDcover-239x373" height="200" style="width: 133px; height: 200px" /></a></td>
</tr>
<tr>
<td colSpan="2"><a href="http://www.lightswordpublishing.com"><img align="middle" width="504" src="http://www.lindadaly.net/sitebuilder/images/lightswordlogo_1_-504x92.jpg" height="92" style="width: 504px; height: 92px" /></a></td>
</tr>
</table>
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		<title>Carolyn Howard-Johnson &#8211; Frugal Book Promotion</title>
		<link>http://www.authorsaccess.com/guests/carolyn-howard-johnson-frugal-book-promotion</link>
		<comments>http://www.authorsaccess.com/guests/carolyn-howard-johnson-frugal-book-promotion#comments</comments>
		<pubDate>Sat, 17 Nov 2007 22:31:52 +0000</pubDate>
		<dc:creator>Victor Volkman</dc:creator>
				<category><![CDATA[Carolyn Howard-Johnson]]></category>
		<category><![CDATA[Guests]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Self-Publishing]]></category>

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		<description><![CDATA[<a href="http://www.authorsaccess.com/guests/carolyn-howard-johnson-frugal-book-promotion" title="Carolyn Howard-Johnson - Frugal Book Promotion"></a>On November 15th, 2007 Irene Watson and Victor R. Volkman spoke with award-winning author Carolyn Howard-Johnson, creative force behind the HowToDoItFrugally Series of Books for writers. She has just released  second book in the series, The Frugal Editor: Put Your Best &#8230;<p class="read-more"><a href="http://www.authorsaccess.com/guests/carolyn-howard-johnson-frugal-book-promotion">Read more &#187;</a></p>]]></description>
			<content:encoded><![CDATA[<a href="http://www.authorsaccess.com/guests/carolyn-howard-johnson-frugal-book-promotion" title="Carolyn Howard-Johnson - Frugal Book Promotion"></a><table border="0">
<tbody>
<tr>
<td>On November 15th, 2007 <a title="Irene Watson" href="http://irenewatson.com" target="_blank">Irene Watson</a> and <a title="Loving Healing Press" href="http://lovinghealing.com" target="_blank">Victor R. Volkman </a>spoke with award-winning author Carolyn Howard-Johnson, creative force behind the <a title="Carolyn Howard-Johnson" href="http://HowToDoItFrugally.com" target="_blank">HowToDoItFrugally Series </a>of Books for writers. She has just released  second book in the series, <a href="http://www.amazon.com/dp/0978515870/ccusersgroup" target="_blank">The Frugal Editor: Put Your Best Book Forward to Avoid Humiliation and Ensure Success</a>. Carolyn shared her best tips and strategies for low-cost/zero-cost marketing campaigns and also talked about what NOT to do to market your books.  She also talks about the value of editing and how it directly controls how your proposals, books, and marketing are peceived in the marketplace.</td>
<td><img src="http://audio.authorsaccess.com/podcasts/CarolynHowardJohnson.jpg" alt="" /></td>
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<td>Carolyn Howard-Johnson&#8217;s first novel, This Is the Place, won eight awards. Her book of creative nonfiction, Harkening: A Collection of Stories Remembered, won three. An instructor for UCLA Extension&#8217;s world-renown Writers&#8217; Program, her book The <a title="The Frugal Promoter!" href="http://www.amazon.com/Frugal-Book-Promoter-What-Publisher/dp/193299310X/ccusersgroup" target="_blank">Frugal Book Promoter: How to Do What Your Publisher Won&#8217;t</a> was named USA Book News&#8217; &#8220;Best Professional Book 2004,&#8221; and was given the Irwin Award. Her second book in the How To Do It Frugally series is The Frugal Editor: Put Your Best Book Forward to Avoid Humiliation and Ensure Success. Her chapbook of poetry Tracings, was named to the Compulsive Reader&#8217;s Ten Best Reads list and was given the Military Writers&#8217; Society of America&#8217;s Silver Award of Excellence. She is the recipient of the California Legislature&#8217;s Woman of the Year in Arts and Entertainment Award, and her community&#8217;s Character and Ethics Committee awarded her wo<br />
rk promoting tolerance with her writing. She was also named to Pasadena Weekly&#8217;s list of 14 &#8220;San Gabriel Valley women who make life happen.&#8221;</td>
<td><a href="http://www.amazon.com/dp/0978515870/ccusersgroup" target="_blank"><img style="height: 200px;" src="http://www.carolynhowardjohnson.redenginepress.com/images/2x3CarolynFrugalRGB300.jpg" alt="" height="200" /></a></td>
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</table>
<p><a href="http://audio.authorsaccess.com/podcasts/CarolynHowardJohnson.mp3" target="_blank"><span style="color: #cc0000;">Listen to the PodCast!</span></a> <a href="http://audio.authorsaccess.com/podcasts/CarolynHowardJohnson.mp3" target="_blank"><img style="width: 58px; height: 15px;" src="http://lovinghealing.com/covers/podcast.gif" border="0" alt="" width="58" height="15" align="middle" /></a> <a title="Try our RSS feed!" href="http://authorsaccess.com/tinc?key=kBapKfgp" target="_blank"><img title="Click here for RSS feed!" src="http://audio.authorsaccess.com/podcasts/rss.gif" alt="Click here for RSS feed!" align="middle" /></a></p>
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		<title>Patrick Snow &#8211; Book Covers That Sell Books</title>
		<link>http://www.authorsaccess.com/guests/84</link>
		<comments>http://www.authorsaccess.com/guests/84#comments</comments>
		<pubDate>Fri, 12 Oct 2007 20:37:44 +0000</pubDate>
		<dc:creator>Victor Volkman</dc:creator>
				<category><![CDATA[Book Development]]></category>
		<category><![CDATA[Guests]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Self-Publishing]]></category>

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		<description><![CDATA[<a href="http://www.authorsaccess.com/guests/84" title="Patrick Snow - Book Covers That Sell Books"></a>On October 12th, 2007 Victor R. Volkman and Irene Watson spoke with Patrick Snow, bestselling author and book coach. Patrick is author of Creating Your Own Destiny: How to Get Exactly What You Want Out of Life which has sold &#8230;<p class="read-more"><a href="http://www.authorsaccess.com/guests/84">Read more &#187;</a></p>]]></description>
			<content:encoded><![CDATA[<a href="http://www.authorsaccess.com/guests/84" title="Patrick Snow - Book Covers That Sell Books"></a><table>
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<td>On October 12th, 2007 <a href="http://lovinghealing.com">Victor R. Volkman</a> and <a href="http://irenewatson.com">Irene Watson</a> spoke with <a href="http://patricksnow">Patrick Snow</a>, bestselling author and book coach. Patrick is author of <a href="http://www.amazon.com/dp/1890427977/ccusersgroup">Creating Your Own Destiny: How to Get Exactly What You Want Out of Life</a> which has sold over 125,000 copies since its first printing in July of 2001. He spoke with us about the crucial elements of cover design and what turns consumers on (or off) when looking at your book. We also talked about realistic amounts to spend on cover design and your role in promoting the book after its printed.  Patrick also touched on effective generation of the title and subtitle and how important they are to your platform.  He generously shared many real-life examples of books that he has helped shepherd into production.
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<td><img src="http://audio.authorsaccess.com/podcasts/PatrickSnow.jpg">
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<td>For more than 20 years, he has studied the field of personal growth and development.  Patrick’s “DESTINY” message has been recognized in major newspapers such as The New York Times, Denver Post, and the Chicago Sun Times.  His book and photo were also featured on the cover story in the December 5, 2002, issue of USA Today.  His message has also been featured on hundreds of radio stations throughout North America and Europe.  Patrick has also been a TV guest on Seattle’s popular <i>Northwest Afternoon</i>.</p>
<p>Patrick has been in business-to-business and high-tech corporate sales for more than 15 years.  During this time, he has been tracking layoffs and worker discontent.  As a Business-Ownership Advocate, Patrick’s mission is to help others overcome their fears by turning their career distress into personal success, through business ownership.</p>
<p>Originally from Michigan, Patrick graduated from the University of Montana in 1991, and now lives in Seattle with his wife and children.
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<td>
<a href="http://www.amazon.com/dp/1890427977/ccusersgroup"><img src="http://www.patricksnow.com/images/cover3_home.gif"></a>
</td>
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<p><a target="_blank" href="http://audio.authorsaccess.com/podcasts/PatrickSnow.mp3"><font color="#cc0000">Listen to the PodCast!</font></a> <a target="_blank" href="http://audio.authorsaccess.com/podcasts/PatrickSnow.mp3" title=" podcast"><img align="middle" src="http://www.lovinghealing.com/covers/podcast.gif" /></a> <a target="_blank" href="http://authorsaccess.com/tinc?key=kBapKfgp" title="Try our RSS feed!"><img align="middle" src="http://audio.authorsaccess.com/podcasts/rss.gif" alt="Click here for RSS feed!" title="Click here for RSS feed!" /></a></p>
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		<title>Jacqueline Church Simonds &#8211; To Self-Publish or Not to Self-Publish</title>
		<link>http://www.authorsaccess.com/guests/jacqueline-church-simonds-to-self-publish-or-not-to-self-publish</link>
		<comments>http://www.authorsaccess.com/guests/jacqueline-church-simonds-to-self-publish-or-not-to-self-publish#comments</comments>
		<pubDate>Fri, 05 Oct 2007 18:24:48 +0000</pubDate>
		<dc:creator>Victor Volkman</dc:creator>
				<category><![CDATA[Book Development]]></category>
		<category><![CDATA[Guests]]></category>
		<category><![CDATA[Self-Publishing]]></category>

		<guid isPermaLink="false">http://authorsaccess.com/archives/83</guid>
		<description><![CDATA[<a href="http://www.authorsaccess.com/guests/jacqueline-church-simonds-to-self-publish-or-not-to-self-publish" title="Jacqueline Church Simonds - To Self-Publish or Not to Self-Publish"></a>On October 4th, 2007 Victor Volkman and Irene Watson spoke with author and publisher Jacqueline Church Simonds. She is the co-owner of Beagle Bay, Inc., publishers of women&#8217;s adventure fiction, travel guides and self-help books. Jacqueline helped us navigate the &#8230;<p class="read-more"><a href="http://www.authorsaccess.com/guests/jacqueline-church-simonds-to-self-publish-or-not-to-self-publish">Read more &#187;</a></p>]]></description>
			<content:encoded><![CDATA[<a href="http://www.authorsaccess.com/guests/jacqueline-church-simonds-to-self-publish-or-not-to-self-publish" title="Jacqueline Church Simonds - To Self-Publish or Not to Self-Publish"></a><table>
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<td>On October 4th, 2007 <a href="http://www.lovinghealing.com">Victor Volkman</a> and <a href="http://irenewatson.com">Irene Watson</a> spoke with author and publisher Jacqueline Church Simonds. She is the co-owner of<a href="http://www.beaglebay.com"> Beagle Bay, Inc.</a>, publishers of women&#8217;s adventure fiction, travel guides and self-help books. Jacqueline helped us navigate the dangerous waters of self-publishing including such tough topics as:</p>
<li>Do you have the skills needed or drive to acquire them?</li>
<li>Do you have the money to do justice to the book?</li>
<li>Do you have the temperament given the long odds of breaking even?</li>
<li>Who can help me?</li>
</td>
<td><img src="http://audio.authorsaccess.com/podcasts/JacquelineChurchSimonds.jpg" /></td>
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<td>Jacqueline&#8217;s company also offers small press distribution and book packaging services through their imprint of <a href="www.creativemindspress.com">Creative Minds</a>. She is the author of <a target="_blank" href="http://www.amazon.com/dp/0967959179/ccusersgroup" title="Captain Mary Buccaneer">Captain Mary, Buccaneer,</a> a pirate novel for adults, which was her first novel and the genesis of her company. She is also the creator of the <a href="http://www.creativemindspress.com/newbiefaq.htm">New Self-Publisher&#8217;s FAQ</a> and Jacqueline is one of the co-moderators of the <a href="http://www.spannet.org/">SPAN</a> Self-Publishing Discussion List otherwise known as <a href="http://finance.groups.yahoo.com/group/Self-Publishing">Self-Publishing@Yahoo Groups.com</a></td>
<td><a target="_blank" href="http://www.amazon.com/dp/0967959179/ccusersgroup" title="Captain Mary, Buccaneer"><img border="0" width="190" src="http://www.beaglebay.com/images/covers/cmbcvr.gif" alt="Captain Mary, Buccaneer" height="298" style="width: 190px; height: 298px" title="Captain Mary, Buccaneer" /></a></td>
</tr>
</table>
<p><a target="_blank" href="http://audio.authorsaccess.com/podcasts/JacquelineChurchSimonds.mp3"><font color="#cc0000">Listen to the PodCast!</font></a> <a target="_blank" href="http://audio.authorsaccess.com/podcasts/JacquelineChurchSimonds.mp3" title=" podcast"><img align="middle" src="http://www.lovinghealing.com/covers/podcast.gif" /></a> <a target="_blank" href="http://authorsaccess.com/tinc?key=kBapKfgp" title="Try our RSS feed!"><img align="middle" src="http://audio.authorsaccess.com/podcasts/rss.gif" alt="Click here for RSS feed!" title="Click here for RSS feed!" /></a></p>
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		<title>Ken MacLean &#8211; Internet marketing, eBooks, and videos</title>
		<link>http://www.authorsaccess.com/guests/ken-maclean-internet-marketing-ebooks-and-videos</link>
		<comments>http://www.authorsaccess.com/guests/ken-maclean-internet-marketing-ebooks-and-videos#comments</comments>
		<pubDate>Sun, 06 May 2007 16:43:36 +0000</pubDate>
		<dc:creator>Victor Volkman</dc:creator>
				<category><![CDATA[eBooks]]></category>
		<category><![CDATA[Guests]]></category>
		<category><![CDATA[Ken MacLean]]></category>
		<category><![CDATA[Marketing]]></category>

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		<description><![CDATA[<a href="http://www.authorsaccess.com/guests/ken-maclean-internet-marketing-ebooks-and-videos" title="Ken MacLean - Internet marketing, eBooks, and videos"></a> On Thursday, May 3rd at 8PM EDT, Irene and Victor spoke with Kenneth MacLean from The Big Picture press. He is the author of six books including The Vibrational Universe: Harnessing the Power of Thought to Consciously Create Your Life. &#8230;<p class="read-more"><a href="http://www.authorsaccess.com/guests/ken-maclean-internet-marketing-ebooks-and-videos">Read more &#187;</a></p>]]></description>
			<content:encoded><![CDATA[<a href="http://www.authorsaccess.com/guests/ken-maclean-internet-marketing-ebooks-and-videos" title="Ken MacLean - Internet marketing, eBooks, and videos"></a><p><a target="_blank" href="http://authorsaccess.com/tinc?key=kBapKfgp" title="Try our RSS feed!"><img src="http://audio.authorsaccess.com/podcasts/rss.gif" alt="Click here for RSS feed!" title="Click here for RSS feed!" /></a> <img align="right" src="http://audio.authorsaccess.com/podcasts/KenMaclean.jpg" alt="Ken MacLean" title="Ken MacLean" />On Thursday, May 3rd at 8PM EDT, Irene and Victor spoke with Kenneth MacLean from <a target="_blank" href="http://www.kjmaclean.com">The Big Picture </a>press. He is the author of six books including The <a target="_blank" href="http://www.TheVibrationalUniverse.com">Vibrational Universe: Harnessing the Power of Thought to Consciously Create Your Life</a>. He is an expert on collaborative marketing using the Internet through cooperative means including, but not limited to, reciprocal linking, email blasts, monthly newsletters, movie-style trailers, and sharing substantive content with the public</p>
<p>Other books by Maclean include: Dialogues &#8211; Conversations with My Higher Self and several eBooks including <a target="_blank" href="http://audio.authorsaccess.com/eBooks/WhatDoYouDoEBook.pdf">What Do You Do and When all Hell Breaks Loose?</a> and &#8220;Life&#8217;s Little Instruction Manual&#8221;. His latest projects involve using Internet flash movies to portray the key concepts of his philosophy. Ken’s next book will be “A Geometric Analysis of the Platonic Solids and Other Semi-Regular Polyhedra coming soon” from<a target="_blank" href="http://www.LovingHealing.com"> Loving Healing Press</a>. Ken&#8217;s main area of interest is the relationship between science and spirituality, and his conviction, through personal experiences, that consciousness is not biologically based. He holds bachelor&#8217;s degrees in both Computer Science and Political Science.</p>
<p><a target="_blank" href="http://audio.authorsaccess.com/podcasts/KenMacLean.mp3"><font color="#cc0000">Listen to the PodCast!</font></a> <a target="_blank" href="http://audio.authorsaccess.com/podcasts/KenMacLean.mp3" title="Ken MacLean podcast"><img align="middle" width="58" src="http://lovinghealing.com/covers/podcast.gif" height="15" style="width: 58px; height: 15px" /></a> </p>
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